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What Respondents Really Expect From Researchers

Author

Listed:
  • Tomaž Kolar

    (University of Ljubljana)

  • Iztok Kolar

    (University of Maribor)

Abstract

This article addresses the issue of falling response rates in telephone surveys. To better understand and maintain respondent goodwill, concepts of psychological contract and respondent expectations are introduced and explored. Results of the qualitative study show that respondent expectations are not only socially contingent but also ego-expressive, utilitarian, pleasurable, and epistemic by nature. Although results are reassuring in terms of commercialization of the psychological contract, they indicate some radical changes that are needed for the respondents to accept its continuation. The article discusses several practical and theoretical implications of such changes and suggests a series of corresponding propositions aimed at facilitating and inspiring future developments in this field.

Suggested Citation

  • Tomaž Kolar & Iztok Kolar, 2008. "What Respondents Really Expect From Researchers," Evaluation Review, , vol. 32(4), pages 363-391, August.
    • Handle: RePEc:sae:evarev:v:32:y:2008:i:4:p:363-391
    DOI: 10.1177/0193841X07306953
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    References listed on IDEAS

    as
    1. Albaum, Gerald S. & Evangelista, Felicitas & Medina, Nila, 1998. "Role of Response Behavior Theory in Survey Research: A Cross-National Study," Journal of Business Research, Elsevier, vol. 42(2), pages 115-125, June.
    2. Mario Callegaro & Charlotte Steeh & Trent D. Buskirk & Vasja Vehovar & Vesa Kuusela & Linda Piekarski, 2007. "Fitting disposition codes to mobile phone surveys: experiences from studies in Finland, Slovenia and the USA," Journal of the Royal Statistical Society Series A, Royal Statistical Society, vol. 170(3), pages 647-670, July.
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    Cited by:

    1. Žabkar, Vesna & Brenčič, Maja Makovec & Dmitrović, Tanja, 2010. "Modelling perceived quality, visitor satisfaction and behavioural intentions at the destination level," Tourism Management, Elsevier, vol. 31(4), pages 537-546.

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