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Marketing and Management Steps to be taken in setting a Sport Club in Romania

Author

Listed:
  • Gheorghe JINGA

    (Bucharest Univesity of Economic Studies)

  • Adrian IACOBINI

    (Bucharest Univesity of Economic Studies)

Abstract

Setting up a sports club in Romania takes more than a coach and a gym or field, it is a complicated and elaborated system that needs to follow certain legal steps and a minimum marketing plan. Usually information about the how to is not available on the government institutions and is scattered in bits and pieces on various blogs and websites, and it gets so complex that most people call for help an legal attorney. The following essay will take you into the fine details that make a difference between a success and failure, of a sports club in Romania. The paper work and legal steps that are necessary in founding a sports club, the human resources that are needed, the way you can attract sponsors or make legal contracts for members or staff

Suggested Citation

  • Gheorghe JINGA & Adrian IACOBINI, 2021. "Marketing and Management Steps to be taken in setting a Sport Club in Romania," REVISTA DE MANAGEMENT COMPARAT INTERNATIONAL/REVIEW OF INTERNATIONAL COMPARATIVE MANAGEMENT, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 22(3), pages 389-399, July.
    • Handle: RePEc:rom:rmcimn:v:22:y:2021:i:3:p:389-399
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    File URL: https://www.rmci.ase.ro/no22vol3/08.pdf
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    References listed on IDEAS

    as
    1. Christoph Breuer & Remco Hoekman & Siegfried Nagel & Harold van der Werff (ed.), 2015. "Sport Clubs in Europe," Sports Economics, Management and Policy, Springer, number 978-3-319-17635-2, April.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    marketing and advertising; sports economics; other economic systems; sports management; sports marketing.;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M3 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising
    • Z20 - Other Special Topics - - Sports Economics - - - General
    • Z29 - Other Special Topics - - Sports Economics - - - Other
    • P40 - Political Economy and Comparative Economic Systems - - Other Economic Systems - - - General

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