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Exploring Big Data Analytical Capabilities Influence on Supply Chain Performance: Mediating Role of Supply Chain Resilience

Author

Listed:
  • Maryum Jamal

    (Institute of Management Sciences, Peshawar, Pakistan)

  • Dr. Nisar Khan

    (Director (Finance), Khyber Pakhtunkhwa, Employees Social Security Institution, Peshawar, Pakistan)

  • Ahsan Ali

    (MS Scholar, Management Sciences Department, Muhammad Ali Jinnah University, Karachi, Pakistan)

  • Marwat Khan

    (Professor, CECOS University of IT and Emerging Sciences, Peshawar, Pakistan)

Abstract

Big Data Analytics (BDA) capabilities has transformed supply chain performance and emphasizing need in pharmacy industry supply chain. Moreover, resilient approach is necessary given the supply chains dynamic nature. This study explores Supply Chain Resilience (SCR) mediating role in relation among BDA capabilities & Supply Chain Performance (SCP). Using cross-sectional survey of 295 supply chain professionals from pharmacy industry and also employed PLS-SEM to judge hypothetical relationships. Our findings reveal that BDA capabilities positively influence SCP and that SCR significantly mediates this relationship. The findings are expected to offer valuable insights for practitioners seeking to leverage BDA to build more resilient and high-performing.

Suggested Citation

  • Maryum Jamal & Dr. Nisar Khan & Ahsan Ali & Marwat Khan, 2024. "Exploring Big Data Analytical Capabilities Influence on Supply Chain Performance: Mediating Role of Supply Chain Resilience," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 13(3), pages 310-315.
    • Handle: RePEc:rfh:bbejor:v:13:y:2024:i:3:p:310-315
    DOI: https://doi.org/10.61506/
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    References listed on IDEAS

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