IDEAS home Printed from https://ideas.repec.org/a/rdc/journl/v14y2023i1p19-24.html
   My bibliography  Save this article

The Driving Forces of M-Commerce as an Emerging Technology and Independent Ecosystem

Author

Listed:
  • TANASE, George Cosmin

Abstract

With the advancement in technology and the introduction of internet, the traditional electronic data interchange (EDI) has transformed to internet dependent commerce, electronic commerce (e-commerce). E-commerce has enabled users to access services and make transactions from anywhere and anytime. Nowadays e-commerce is continuously moving towards mobile commerce (m-commerce). M-commerce is not an extension of e-commerce but it is a new dimension in the era of new-age marketing. M-commerce has created a new definition in modern-day marketing. It has set new parameters and designed a path for marketing revolution in the future. The ease, comfort, accessibility, and convenience have broadened the outlook of the participants in the industry and widened the scope of business. Driving forces for m-commerce are the factors which will lead to expansion of the technology to a wider market segment. It will help the companies to walk toward a new technological revolution. It will lead to a better connectivity between buyers and sellers, connectivity which will also encompass Business to Business, (B2B), Business to Consumer (B2C), Consumer to Business (C2B), and Consumer to Consumer (C2C). M-commerce provides customers comfort, convenience, and cost-effective ways to fulfill their requirements. It also leads to better linkage between the buyers and sellers.

Suggested Citation

  • TANASE, George Cosmin, 2023. "The Driving Forces of M-Commerce as an Emerging Technology and Independent Ecosystem," Romanian Distribution Committee Magazine, Romanian Distribution Committee, vol. 14(1), pages 19-24, March.
    • Handle: RePEc:rdc:journl:v:14:y:2023:i:1:p:19-24
    as

    Download full text from publisher

    File URL: http://crd-aida.ro/RePEc/rdc/v14i1/3.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Jean-Éric Pelet & Basma Taieb, 2017. "From Skeuomorphism to Flat Design: When Font and Layout of M-Commerce Websites Affect Behavioral Intentions," Springer Proceedings in Business and Economics, in: Francisco J. Martínez-López & Juan Carlos Gázquez-Abad & Kusum L. Ailawadi & María Jesús Yagüe-Guill (ed.), Advances in National Brand and Private Label Marketing, pages 95-103, Springer.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Matthew D. Meng & R. Bret Leary, 2022. "Mitigating the detrimental effect of skeuomorphism on gambling behavior," Journal of Consumer Affairs, Wiley Blackwell, vol. 56(2), pages 969-981, June.

    More about this item

    Keywords

    Mobile payments; Software; E-commerce; Technology; Transactions; Connectivity; Customers;
    All these keywords.

    JEL classification:

    • C88 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Other Computer Software
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:rdc:journl:v:14:y:2023:i:1:p:19-24. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Theodor Valentin Purcarea (email available below). General contact details of provider: http://www.distribution-magazine.eu .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.