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Corporate Reputation and the News Media: The Origin Story

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  • Craig E. Carroll

    (New York University)

Abstract

This essay provides the background story on the role that Corporate Reputation Review and its conference, Corporate Reputation, Identity, and Competitiveness played in my research and thinking on corporate reputation as a scholarly endeavor. In particular, this essay discusses the 3rd conference, (including access to the papers, presentations, and speakers), offline discussions with attendees, and the meeting of the minds between Fombrun, van Riel, and Max McCombs, one of the co-authors of the original study on agenda-setting theory. A brief description of the pivotal projects and outcomes of that meeting are discussed.

Suggested Citation

  • Craig E. Carroll, 2017. "Corporate Reputation and the News Media: The Origin Story," Corporate Reputation Review, Palgrave Macmillan, vol. 20(3), pages 165-170, November.
    • Handle: RePEc:pal:crepre:v:20:y:2017:i:3:d:10.1057_s41299-017-0038-z
    DOI: 10.1057/s41299-017-0038-z
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    References listed on IDEAS

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    1. McDonnell, Mary-Hunter & King, Brayden & Soule, Sarah A., 2015. "A Dynamic Process Model of Private Politics: Activist Targeting and Corporate Receptivity to Social Challenges," Research Papers 3319, Stanford University, Graduate School of Business.
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    Cited by:

    1. Craig Carroll & Rowena Olegario, 2020. "Pathways to Corporate Accountability: Corporate Reputation and Its Alternatives," Journal of Business Ethics, Springer, vol. 163(2), pages 173-181, May.
    2. Luis Manuel Cerdá Suárez & Jesús Perán López & Belén Cambronero Saiz, 2020. "The Influence of Heuristic judgments in Social Media on Corporate Reputation: A Study in Spanish Leader Companies," Sustainability, MDPI, vol. 12(4), pages 1-17, February.

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