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Strategic Management Perspective On The Challenges And Opportunities In Iran Health Tourism

Author

Listed:
  • Ismet ESENYEL
  • Serdar SAYDAM
  • Azadeh HESHAMI

    (Girne American University, Cyprus)

Abstract

The tourism industry is one of the world's largest and most efficient economic activity that creates the highest level of added value and directly and indirectly influences other economic & cultural activities...

Suggested Citation

  • Ismet ESENYEL & Serdar SAYDAM & Azadeh HESHAMI, 2015. "Strategic Management Perspective On The Challenges And Opportunities In Iran Health Tourism," Tourism Research Institute, Journal of Tourism Research, vol. 11(1), pages 24-43, September.
    • Handle: RePEc:jtr:journl:v:11:y:2015:i:1:p:24-43
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    File URL: http://indexing.jotr.eu/Jotr/Volume11/V11-2.pdf
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    References listed on IDEAS

    as
    1. Lautier, Marc, 2008. "Export of health services from developing countries: The case of Tunisia," Social Science & Medicine, Elsevier, vol. 67(1), pages 101-110, July.
    2. Yu, Ji Yun & Ko, Tae Gyou, 2012. "A cross-cultural study of perceptions of medical tourism among Chinese, Japanese and Korean tourists in Korea," Tourism Management, Elsevier, vol. 33(1), pages 80-88.
    3. Bernal, Richard L., 2007. "The globalization of the health-care industry: opportunities for the Caribbean," Revista CEPAL, Naciones Unidas Comisión Económica para América Latina y el Caribe (CEPAL), August.
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    JEL classification:

    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development

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