From Values to Action: The Roles of Green Self-Identity, Self-Efficacy, and Eco-Anxiety in Predicting Pro-Environmental Behaviours in the Italian Context

Background : Human activity is recognised as a major contributor to changes in Earth’s climate, land surface, oceans, ecosystems, and biodiversity. These alterations are largely due to greenhouse gas emissions, deforestation, mass pollution, and land degradation. In light of these environmental challenges, examining the psychological determinants of pro-environmental behaviour has become increasingly important. Study’s Aim : To provide a comprehensive model evaluating the structural relationships among biospheric values, green self-identity, green self-efficacy, and eco-anxiety to investigate the underlying mechanisms relating to the adoption of various pro-environmental behaviours (PEBs). Methods : An online self-report questionnaire was completed by 510 Italian participants (aged 18–55, M = 35.18, SD = 12.58) between November and December 2023. Data analysis was performed using R statistical software, employing Structural Equation Modelling. Results : The results indicate that eco-anxiety, green self-efficacy, and green self-identity are significant positive predictors of PEBs. Furthermore, green self-identity significantly influences eco-anxiety and green self-efficacy, while biospheric values are a major trigger for both green self-efficacy and green self-identity, but not for eco-anxiety. Conclusions : These findings suggest that while eco-anxiety can be an adaptive motivator for PEBs, biospheric values foster a green self-identity and self-efficacy, which in turn drive pro-environmental actions. The study concludes that encouraging biospheric values and strong green self-identity is crucial for promoting sustainable behaviours.