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Innovative and Competitive: A Systematic Literature Review on New Tourism Destinations and Products for Tourism Supply

Author

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  • Ezwani Azmi

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Rosniza Aznie Che Rose

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Azahan Awang

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

  • Azlan Abas

    (Centre for Research in Development, Social and Environment (SEEDS), Faculty of Social Sciences and Humanities, Universiti Kebangsaan Malaysia, Bangi 43650, Malaysia)

Abstract

New tourism destinations and product supply are increasingly popular strategies among industry players to create competitiveness. The tourism industry has become more vibrant since globalization merged with technological changes, thus influencing human travel movements, lifestyles, and current trends. The purpose of the study was to systematically review and analyse the elements of new tourism destination products and the importance of sustaining the tourism industry. The following five primary methodological steps were used in the review processes: review protocol; formulation of research questions; systematic searching strategies based on identification, screening, and eligibility on Web of Science (WoS) and Scopus databases; quality appraisal and data extraction; analysis. Seven major themes were discovered, based on the thematic analysis: (a) Responsibilities and involvement, (b) Geography and resources, (c) Innovation, (d) Diversification, (e) Trend and travel pattern, (f) Sustainability, and (g) Marketing. The findings provide academics with a basic reference in scientific and design-related frameworks for examining new destinations and tourism products. The study also offers a guide for destination operators and industry stakeholders to be adopted for future destination development and management.

Suggested Citation

  • Ezwani Azmi & Rosniza Aznie Che Rose & Azahan Awang & Azlan Abas, 2023. "Innovative and Competitive: A Systematic Literature Review on New Tourism Destinations and Products for Tourism Supply," Sustainability, MDPI, vol. 15(2), pages 1-19, January.
    • Handle: RePEc:gam:jsusta:v:15:y:2023:i:2:p:1187-:d:1029378
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    References listed on IDEAS

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    1. Ray F. Iunius & Laura Cismaru & Diana Foris, 2015. "Raising Competitiveness for Tourist Destinations through Information Technologies within the Newest Tourism Action Framework Proposed by the European Commission," Sustainability, MDPI, vol. 7(9), pages 1-19, September.
    2. Azlan Abas & Azmi Aziz & Azahan Awang, 2022. "A Systematic Review on the Local Wisdom of Indigenous People in Nature Conservation," Sustainability, MDPI, vol. 14(6), pages 1-16, March.
    3. Rio Benedicto Bire, 2021. "Mapping destination competitiveness in Indonesia’s Nusa Tenggara Timur (NTT) province: A Malmquist–data envelopment analysis approach," Regional Science Policy & Practice, Wiley Blackwell, vol. 13(3), pages 820-834, June.
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    6. Zain ul Abedin Janjua & Gengeswari Krishnapillai & Mobashar Rahman, 2021. "A Systematic Literature Review of Rural Homestays and Sustainability in Tourism," SAGE Open, , vol. 11(2), pages 21582440211, April.
    7. Mustafa Rehman Khan & Haseeb Ur Rehman Khan & Chen Kim Lim & Kian Lam Tan & Minhaz Farid Ahmed, 2021. "Sustainable Tourism Policy, Destination Management and Sustainable Tourism Development: A Moderated-Mediation Model," Sustainability, MDPI, vol. 13(21), pages 1-22, November.
    8. Margarida Custódio Santos & Ana Ferreira & Carlos Costa & José António C. Santos, 2020. "A Model for the Development of Innovative Tourism Products: From Service to Transformation," Sustainability, MDPI, vol. 12(11), pages 1-20, May.
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    3. Andrei-Florin Băbăț & Mirela Mazilu & Amalia Niță & Ionuț-Adrian Drăguleasa & Mihaela Grigore, 2023. "Tourism and Travel Competitiveness Index: From Theoretical Definition to Practical Analysis in Romania," Sustainability, MDPI, vol. 15(13), pages 1-26, June.

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