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Outgrowing the Private Car—Learnings from a Mobility-as-a-Service Intervention in Greater Copenhagen

Author

Listed:
  • Malene Freudendal-Pedersen

    (Department of Planning, Aalborg University, 9220 Aalborg, Denmark)

  • Malene Rudolf Lindberg

    (Department of Build Environments, Aalborg University, 9220 Aalborg, Denmark)

  • Katrine Hartmann-Petersen

    (Department of People and Technology, Roskilde University, 4000 Roskilde, Denmark)

  • Toke Haunstrup Christensen

    (Department of Build Environments, Aalborg University, 9220 Aalborg, Denmark)

Abstract

This article discusses the potentials of reorienting traditional rational transport planning towards a mobilities approach that includes social perspectives of practices in everyday lives. Empirically, the discussion is based on results from a MaaS intervention project in two urban areas and one sub-urban area in Greater Copenhagen. This article argues that attention to context, experience, storytelling, identity, and inequality are fundamental in changing interlocked, non-sustainable practices. Achieving a sustainable transformation of transportation, including promoting shared mobility and MaaS solutions as alternatives to private car use, requires a holistic view of the role and organization of everyday mobilities as more than just a technological issue. This article concludes that MaaS has the potential to be a strong tool, but technologies and short experiments are not enough. New MaaS solutions need time to implement, and relying on the free market as a way forward is potentially problematic when this can lead to mobility inequalities between different areas.

Suggested Citation

  • Malene Freudendal-Pedersen & Malene Rudolf Lindberg & Katrine Hartmann-Petersen & Toke Haunstrup Christensen, 2023. "Outgrowing the Private Car—Learnings from a Mobility-as-a-Service Intervention in Greater Copenhagen," Sustainability, MDPI, vol. 15(17), pages 1-19, September.
  • Handle: RePEc:gam:jsusta:v:15:y:2023:i:17:p:13187-:d:1231373
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    References listed on IDEAS

    as
    1. Benjamin Maas, 2022. "Literature Review of Mobility as a Service," Sustainability, MDPI, vol. 14(14), pages 1-28, July.
    2. Enayat Rajabi & Sławomir Nowaczyk & Sepideh Pashami & Magnus Bergquist & Geethu Susan Ebby & Summrina Wajid, 2023. "A Knowledge-Based AI Framework for Mobility as a Service," Sustainability, MDPI, vol. 15(3), pages 1-15, February.
    3. Malene Freudendal-Pedersen & Katrine Hartmann-Petersen & Freja Friis & Malene Rudolf Lindberg & Thomas Skou Grindsted, 2020. "Sustainable Mobility in the Mobile Risk Society—Designing Innovative Mobility Solutions in Copenhagen," Sustainability, MDPI, vol. 12(17), pages 1-16, September.
    4. Malene Freudendal-Pedersen & Sven Kesselring, 2016. "Mobilities, Futures & the City: repositioning discourses – changing perspectives – rethinking policies," Mobilities, Taylor & Francis Journals, vol. 11(4), pages 575-586, August.
    5. Karolina Doughty & Lesley Murray, 2016. "Discourses of Mobility: Institutions, Everyday Lives and Embodiment," Mobilities, Taylor & Francis Journals, vol. 11(2), pages 303-322, April.
    Full references (including those not matched with items on IDEAS)

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