IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v14y2022i9p5432-d806826.html
   My bibliography  Save this article

Group Heterogeneity of Rural Households’ Satisfaction with Good Life from the Perspective of Rural Revitalization—A Case Study from Zhejiang Province of China

Author

Listed:
  • Jiachang Gao

    (College of Economics & Management, China Jiliang University, Hangzhou 310018, China)

  • Yuhan Wang

    (College of Economics & Management, China Jiliang University, Hangzhou 310018, China)

  • Mei Zhang

    (College of Economics and Management, Zhejiang University of Water Resources and Electric Power, Hangzhou 310018, China)

  • Zenghui Huo

    (College of Economics & Management, China Jiliang University, Hangzhou 310018, China)

Abstract

In the context of rural revitalization, this article explores the group heterogeneity and influencing factors of the satisfaction of rural households’ good life in five dimensions, including industry and economy, living environment, rural culture, rural governance, and material life, and provides micro evidence and policy suggestions for the specific strategies of deepening rural revitalization and improving the satisfaction level of rural households’ good life. Based on the field survey data in rural areas of Zhejiang Province, this article analyzes the group heterogeneity of rural households’ satisfaction with a good life through latent profile analysis and further reveals the influencing factors through multinomial logistic regression. The results indicate that most dimensions of rural households’ satisfaction with good life, except rural culture in Zhejiang, are higher than average. The rural households’ satisfaction with good life presents obvious group differences, which are aggregated into three latent classes: very-satisfied class, medium-satisfied class, and low-satisfied class. The results of multinomial logistic regression analysis showed that subjective psychological evaluation, such as communication, self-confidence, and village status evaluation, had significant positive effects on the group category of good life satisfaction. The proportion of non-agricultural income and the level of per-capita family income have a significant negative influence on the group category of good life satisfaction, and the condition of public service at the village level has a significant positive influence on the group category of good life satisfaction. The satisfaction of rural households on sanitary toilet environment, New Year celebration, cultural activities in the countryside, work of village committee, fair treatment of village affairs, and soliciting opinions of village affairs were not high. Lack of self-confidence in communication and other subjective psychological factors and poor public service conditions at the village level are the important reasons for this. Therefore, measures should be taken to deepen the construction of rural civilization, build a multi-path and long-term mechanism to increase farmers’ income, and make up for the shortage of rural infrastructure and public services.

Suggested Citation

  • Jiachang Gao & Yuhan Wang & Mei Zhang & Zenghui Huo, 2022. "Group Heterogeneity of Rural Households’ Satisfaction with Good Life from the Perspective of Rural Revitalization—A Case Study from Zhejiang Province of China," Sustainability, MDPI, vol. 14(9), pages 1-15, April.
  • Handle: RePEc:gam:jsusta:v:14:y:2022:i:9:p:5432-:d:806826
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/14/9/5432/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/14/9/5432/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. So, Kevin Kam Fung & Wei, Wei & Martin, Drew, 2021. "Understanding customer engagement and social media activities in tourism: A latent profile analysis and cross-validation," Journal of Business Research, Elsevier, vol. 129(C), pages 474-483.
    2. Meng, Shiting & Huang, Qingxu & Zhang, Ling & He, Chunyang & Inostroza, Luis & Bai, Yansong & Yin, Dan, 2020. "Matches and mismatches between the supply of and demand for cultural ecosystem services in rapidly urbanizing watersheds: A case study in the Guanting Reservoir basin, China," Ecosystem Services, Elsevier, vol. 45(C).
    3. Appleton, Simon & Song, Lina, 2008. "Life Satisfaction in Urban China: Components and Determinants," World Development, Elsevier, vol. 36(11), pages 2325-2340, November.
    4. Ferdi Botha, 2014. "Life Satisfaction and Education in South Africa: Investigating the Role of Attainment and the Likelihood of Education as a Positional Good," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 118(2), pages 555-578, September.
    5. Chang-Keun Han & Song-Iee Hong, 2011. "Assets and Life Satisfaction Patterns Among Korean Older Adults: Latent Class Analysis," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 100(2), pages 225-240, January.
    6. Yanjie Bian & Mingsong Hao & Yaojun Li, 2018. "Social Networks and Subjective Well-Being: A Comparison of Australia, Britain, and China," Journal of Happiness Studies, Springer, vol. 19(8), pages 2489-2508, December.
    7. Aleksandra Bujacz & Constanze Eib & Susanna Toivanen, 2020. "Not All Are Equal: A Latent Profile Analysis of Well-Being Among the Self-Employed," Journal of Happiness Studies, Springer, vol. 21(5), pages 1661-1680, June.
    8. Eryong Xue & Jian Li & Xingcheng Li, 2021. "Sustainable Development of Education in Rural Areas for Rural Revitalization in China: A Comprehensive Policy Circle Analysis," Sustainability, MDPI, vol. 13(23), pages 1-17, November.
    9. Juncal Cuñado & Fernando Gracia, 2012. "Does Education Affect Happiness? Evidence for Spain," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 108(1), pages 185-196, August.
    10. Pamela Abbott & Claire Wallace & Ka Lin & Christian Haerpfer, 2016. "The Quality of Society and Life Satisfaction in China," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 127(2), pages 653-670, June.
    11. Jiangsheng Chen & Hong Yang, 2016. "Geographical Mobility, Income, Life Satisfaction and Family Size Preferences: An Empirical Study on Rural Households in Shaanxi and Henan Provinces in China," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 129(1), pages 277-290, October.
    12. Patrick Flavin & Michael Keane, 2012. "Life Satisfaction and Political Participation: Evidence from the United States," Journal of Happiness Studies, Springer, vol. 13(1), pages 63-78, March.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Mei Zhang & Xinliang Wang, 2023. "Measurement of Common Prosperity of Chinese Rural Households Using Graded Response Models: Evidence from Zhejiang Province," IJERPH, MDPI, vol. 20(5), pages 1-16, March.
    2. Zhiwei Xu & Wanwan Si & Huilin Song & Liang Yao & Kaibiao Xiang & Zhenmin Cheng, 2022. "Empirical Analysis of Population Urbanization and Residents’ Life Satisfaction—Based on 2017 CGSS," Sustainability, MDPI, vol. 14(13), pages 1-19, June.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Xiaoting Zheng & Jiayue Chen & Yipeng Li, 2021. "The association between charitable giving and happiness: Evidence from the Chinese General Social Survey," Quality & Quantity: International Journal of Methodology, Springer, vol. 55(6), pages 2103-2138, December.
    2. Kuo Zhang & Jipeng Pei & Shu Wang & Karlis Rokpelnis & Xiao Yu, 2022. "Life Satisfaction in China, 2010–2018: Trends and Unique Determinants," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 17(4), pages 2311-2348, August.
    3. Xiangdan Piao & Xinxin Ma & Tetsuya Tsurumi & Shunsuke Managi, 2022. "Social Capital, Negative Event, Life Satisfaction and Sustainable Community: Evidence from 37 Countries," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 17(3), pages 1311-1330, June.
    4. Alessa K. Durst, 2021. "Education as a Positional Good? Evidence from the German Socio-Economic Panel," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 155(2), pages 745-767, June.
    5. David G. Blanchflower & Carol L. Graham, 2022. "The Mid-Life Dip in Well-Being: a Critique," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 161(1), pages 287-344, May.
    6. Gabriele Prati, 2022. "The Relationship Between Political Participation and Life Satisfaction Depends on Preference for Non-Democratic Solutions," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 17(3), pages 1867-1881, June.
    7. Yee Ngoo & Nai Tey & Eu Tan, 2015. "Determinants of Life Satisfaction in Asia," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 124(1), pages 141-156, October.
    8. Wen-wen Zheng & Li Liu & Zhen-wei Huang & Xu-yun Tan, 2017. "Life Satisfaction as a Buffer of the Relationship Between Corruption Perception and Political Participation," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 132(2), pages 907-923, June.
    9. Mingzhi Hu & Wenping Ye, 2020. "Home Ownership and Subjective Wellbeing: A Perspective from Ownership Heterogeneity," Journal of Happiness Studies, Springer, vol. 21(3), pages 1059-1079, March.
    10. Huaxing Liu & Hong Gao & Qing Huang, 2020. "Better Government, Happier Residents? Quality of Government and Life Satisfaction in China," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 147(3), pages 971-990, February.
    11. Naiwei Chen & Ho-Chyuan Chen, 2021. "Religion, Marriage and Happiness – Evidence from Taiwan," Applied Research in Quality of Life, Springer;International Society for Quality-of-Life Studies, vol. 16(1), pages 259-299, February.
    12. Aïda Solé-Auró & Mariona Lozano, 2019. "Inequalities in Longevity by Education Level in Spain: A Life Satisfaction Approach," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 144(2), pages 729-744, July.
    13. Yee Ting Ngoo & Eu Chye Tan & Nai Peng Tey, 2021. "Determinants of Life Satisfaction in Asia: A Quantile Regression Approach," Journal of Happiness Studies, Springer, vol. 22(2), pages 907-926, February.
    14. Luca Zanin, 2013. "Detecting Unobserved Heterogeneity in the Relationship Between Subjective Well-Being and Satisfaction in Various Domains of Life Using the REBUS-PLS Path Modelling Approach: A Case Study," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 110(1), pages 281-304, January.
    15. Dan Pan & Yi Yu & Kaiwen Ji, 2024. "The impact of rural living environment improvement programs on the subjective well-being of rural residents in China," Palgrave Communications, Palgrave Macmillan, vol. 11(1), pages 1-17, December.
    16. Mingzhi Hu & Yulu Yang & Xiaofen Yu, 2020. "Living better and feeling happier: An investigation into the association between housing quality and happiness," Growth and Change, Wiley Blackwell, vol. 51(3), pages 1224-1238, September.
    17. Andrew E. Clark, 2018. "Four Decades of the Economics of Happiness: Where Next?," Review of Income and Wealth, International Association for Research in Income and Wealth, vol. 64(2), pages 245-269, June.
    18. Hong, Yan-Zhen & Su, Yi-Ju & Chang, Hung-Hao, 2023. "Analyzing the relationship between income and life satisfaction of Forest farm households - a behavioral economics approach," Forest Policy and Economics, Elsevier, vol. 148(C).
    19. Jason Wei Jian Ng & Santha Vaithilingam & Grace H. Y. Lee & Gary J. Rangel, 2022. "Life Satisfaction and Incumbent Voting: Examining the Mediating Effect of Trust in Government," Journal of Happiness Studies, Springer, vol. 23(6), pages 2947-2967, August.
    20. Grace Carolina Guevara-Rosero & Andrea Gabriela Bonilla-Bolaños, 2021. "Non-pecuniary Effects of Migration Inflows to Ecuador: Is Residents’ Life Satisfaction Affected?," Journal of International Migration and Integration, Springer, vol. 22(4), pages 1243-1270, December.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:14:y:2022:i:9:p:5432-:d:806826. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.