IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v14y2022i19p12312-d927357.html
   My bibliography  Save this article

How Does Green Supply Chain Management Promote the Success of Crowdfunding Projects? Empirical Research Based on the QCA Method

Author

Listed:
  • Lei Wang

    (School of Economics and Management, Beijing Forestry University, Beijing 100083, China)

  • Weijia You

    (School of Economics and Management, Beijing Forestry University, Beijing 100083, China)

  • Yingying Zhou

    (School of Economics and Management, Beijing Forestry University, Beijing 100083, China)

  • Fei Meng

    (School of Economics and Management, University of Science and Technology Beijing, Beijing 100083, China)

Abstract

With the advancement of consumers’ awareness of environmental protection, the green supply chain, a modern management model considering environmental impact and resource efficiency, is increasingly valued by managers and consumers and has become an important determinant of crowdfunding success. Different from existing research on crowdfunding with symmetric thinking, this paper employs text mining and the QCA method to identify various configurations of crowdfunding success. Based on the data of the leading Chinese crowdfunding platform, JD Crowdfunding, this paper studies multiple configurations of the green supply chain, delivery time and funding goals of crowdfunding projects in the technology category. The results show that a crowdfunding project that adopts a green supply chain can succeed with a higher funding goal and longer delivery time, and a project without a green supply chain but with a lower funding goal is also a successful configuration. In addition, this study also explores the successful configuration paths of hedonic products and functional products in crowdfunding projects, respectively, and it finds that investors of hedonic products pay more attention to green supply chain management. These findings support complexity theory, deepen the understanding of the success of crowdfunding projects, and provide important management suggestions for fundraisers and crowdfunding platforms.

Suggested Citation

  • Lei Wang & Weijia You & Yingying Zhou & Fei Meng, 2022. "How Does Green Supply Chain Management Promote the Success of Crowdfunding Projects? Empirical Research Based on the QCA Method," Sustainability, MDPI, vol. 14(19), pages 1-21, September.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:19:p:12312-:d:927357
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/14/19/12312/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/14/19/12312/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Beibei Yue & Guanghua Sheng & Shengxiang She & Jiaqi Xu, 2020. "Impact of Consumer Environmental Responsibility on Green Consumption Behavior in China: The Role of Environmental Concern and Price Sensitivity," Sustainability, MDPI, vol. 12(5), pages 1-16, March.
    2. Massimo G. Colombo & Chiara Franzoni & Cristina Rossi–Lamastra, 2015. "Internal Social Capital and the Attraction of Early Contributions in Crowdfunding," Entrepreneurship Theory and Practice, , vol. 39(1), pages 75-100, January.
    3. Anton Miglo & Victor Miglo, 2019. "Market imperfections and crowdfunding," Small Business Economics, Springer, vol. 53(1), pages 51-79, June.
    4. Lagazio, Corrado & Querci, Francesca, 2018. "Exploring the multi-sided nature of crowdfunding campaign success," Journal of Business Research, Elsevier, vol. 90(C), pages 318-324.
    5. Ajay Agrawal & Christian Catalini & Avi Goldfarb, 2015. "Crowdfunding: Geography, Social Networks, and the Timing of Investment Decisions," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 24(2), pages 253-274, June.
    6. Jonathan Morduch, 1999. "The Microfinance Promise," Journal of Economic Literature, American Economic Association, vol. 37(4), pages 1569-1614, December.
    7. Felipe Fehlberg Herrmann & Ana Paula Barbosa-Povoa & Maria Angela Butturi & Simona Marinelli & Miguel Afonso Sellitto, 2021. "Green Supply Chain Management: Conceptual Framework and Models for Analysis," Sustainability, MDPI, vol. 13(15), pages 1-20, July.
    8. R. Bianchini & A. Croce, 2022. "The Role of Environmental Policies in Promoting Venture Capital Investments in Cleantech Companies," Review of Corporate Finance, now publishers, vol. 2(3), pages 587-616, December.
    9. Mollick, Ethan, 2014. "The dynamics of crowdfunding: An exploratory study," Journal of Business Venturing, Elsevier, vol. 29(1), pages 1-16.
    10. Iannacci, Federico & Cornford, Tony, 2018. "Unravelling causal and temporal influences underpinning monitoring systems success: a typological approach," LSE Research Online Documents on Economics 83763, London School of Economics and Political Science, LSE Library.
    11. Dekker, Rommert & Bloemhof, Jacqueline & Mallidis, Ioannis, 2012. "Operations Research for green logistics – An overview of aspects, issues, contributions and challenges," European Journal of Operational Research, Elsevier, vol. 219(3), pages 671-679.
    12. Ragin, Charles C., 2000. "Fuzzy-Set Social Science," University of Chicago Press Economics Books, University of Chicago Press, edition 1, number 9780226702773, September.
    13. Clarke, Kevin A., 2020. "Logical Constraints: The Limitations of QCA in Social Science Research," Political Analysis, Cambridge University Press, vol. 28(4), pages 552-568, October.
    14. Janice A. Hauge & Stanley Chimahusky, 2016. "Are Promises Meaningless In An Uncertain Crowdfunding Environment?," Economic Inquiry, Western Economic Association International, vol. 54(3), pages 1621-1630, July.
    15. Denis Frydrych & Adam J. Bock & Tony Kinder & Benjamin Koeck, 2014. "Exploring entrepreneurial legitimacy in reward-based crowdfunding," Venture Capital, Taylor & Francis Journals, vol. 16(3), pages 247-269, July.
    16. Heesup Han, 2020. "Theory of green purchase behavior (TGPB): A new theory for sustainable consumption of green hotel and green restaurant products," Business Strategy and the Environment, Wiley Blackwell, vol. 29(6), pages 2815-2828, September.
    17. Wanki Moon & Wojciech J. Florkowski & Bernhard Brückner & Ilona Schonhof, 2002. "Willingness to Pay for Environmental Practices: Implications for Eco-Labeling," Land Economics, University of Wisconsin Press, vol. 78(1), pages 88-102.
    18. Sarkis, Joseph & Zhu, Qinghua & Lai, Kee-hung, 2011. "An organizational theoretic review of green supply chain management literature," International Journal of Production Economics, Elsevier, vol. 130(1), pages 1-15, March.
    19. Stella Despoudi & Grammatoula Papaioannou & George Saridakis & Samir Dani, 2018. "Does collaboration pay in agricultural supply chain? An empirical approach," International Journal of Production Research, Taylor & Francis Journals, vol. 56(13), pages 4396-4417, July.
    20. Hemer, Joachim, 2011. "A snapshot on crowdfunding," Working Papers "Firms and Region" R2/2011, Fraunhofer Institute for Systems and Innovation Research (ISI).
    21. Xu, Bo & Zheng, Haichao & Xu, Yun & Wang, Tao, 2016. "Configurational paths to sponsor satisfaction in crowdfunding," Journal of Business Research, Elsevier, vol. 69(2), pages 915-927.
    22. Kuppuswamy, Venkat & Bayus, Barry L., 2017. "Does my contribution to your crowdfunding project matter?," Journal of Business Venturing, Elsevier, vol. 32(1), pages 72-89.
    23. repec:ucp:bkecon:9780226702766 is not listed on IDEAS
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Sewaid, Ahmed & Parker, Simon C. & Kaakeh, Abdulkader, 2021. "Explaining serial crowdfunders' dynamic fundraising performance," Journal of Business Venturing, Elsevier, vol. 36(4).
    2. Felipe, Israel José dos Santos & Mendes-Da-Silva, Wesley & Leal, Cristiana Cerqueira & Braun Santos, Danilo, 2022. "Reward crowdfunding campaigns: Time-to-success analysis," Journal of Business Research, Elsevier, vol. 138(C), pages 214-228.
    3. Marco Bade & Martin Walther, 2021. "Local preferences and the allocation of attention in equity-based crowdfunding," Review of Managerial Science, Springer, vol. 15(8), pages 2501-2533, November.
    4. Chia-Ling Chang & Yen-Sheng Lee & Han-Kun Tien, 2021. "Does Venture Capital Affect Crowdfunding Performance?," Economic Review: Journal of Economics and Business, University of Tuzla, Faculty of Economics, vol. 19(2), pages 53-64, November.
    5. Thomas Clauss & Thomas Niemand & Sascha Kraus & Patrick Schnetzer & Alexander Brem, 2019. "Increasing Crowdfunding Success Through Social Media: The Importance Of Reach And Utilisation In Reward-Based Crowdfunding," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 24(03), pages 1-30, May.
    6. Junjuan Du, 2023. "Rational or Impulsive? Early Backers’ Investment Behavior in Agri-Food Crowdfunding from 4P–4C Perspectives," SAGE Open, , vol. 13(3), pages 21582440231, August.
    7. Aurélien Petit & Peter Wirtz, 2022. "Experts in the crowd and their influence on herding in reward-based crowdfunding of cultural projects," Small Business Economics, Springer, vol. 58(1), pages 419-449, January.
    8. Bernardino, Susana & Freitas Santos, José & Oliveira, Sílvie, 2021. "The impact of social media and e-WOM on the success of reward-based crowdfunding campaigns," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
    9. Kalanit Efrat & Shaked Gilboa, 2020. "Relationship approach to crowdfunding: how creators and supporters interaction enhances projects’ success," Electronic Markets, Springer;IIM University of St. Gallen, vol. 30(4), pages 899-911, December.
    10. Stasik Agata & Wilczyńska Ewa, 2018. "How do we study crowdfunding? An overview of methods and introduction to new research agenda," Journal of Management and Business Administration. Central Europe, Sciendo, vol. 26(1), pages 49-78, March.
    11. Tanja Jovanović, 2019. "Crowdfunding: What Do We Know So Far?," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 16(01), pages 1-25, February.
    12. Groza, Mya Pronschinske & Groza, Mark D. & Barral, Luis Miguel, 2020. "Women backing women: The role of crowdfunding in empowering female consumer-investors and entrepreneurs," Journal of Business Research, Elsevier, vol. 117(C), pages 432-442.
    13. Wendy D. Chen, 2023. "Crowdfunding: different types of legitimacy," Small Business Economics, Springer, vol. 60(1), pages 245-263, January.
    14. De Crescenzo, Veronica & Ribeiro-Soriano, Domingo Enrique & Covin, Jeffrey G., 2020. "Exploring the viability of equity crowdfunding as a fundraising instrument: A configurational analysis of contingency factors that lead to crowdfunding success and failure," Journal of Business Research, Elsevier, vol. 115(C), pages 348-356.
    15. Hossain Mokter & Oparaocha Gospel Onyema, 2017. "Crowdfunding: Motives, Definitions, Typology and Ethical Challenges," Entrepreneurship Research Journal, De Gruyter, vol. 7(2), pages 1-14, April.
    16. Xiaobei Liang & Xiaojuan Hu & Jiang Jiang, 2020. "Research on the Effects of Information Description on Crowdfunding Success within a Sustainable Economy—The Perspective of Information Communication," Sustainability, MDPI, vol. 12(2), pages 1-36, January.
    17. Han Jiang & Zhiyi Wang & Lusi Yang & Jia Shen & Jungpil Hahn, 2021. "How Rewarding Are Your Rewards? A Value-Based View of Crowdfunding Rewards and Crowdfunding Performance," Entrepreneurship Theory and Practice, , vol. 45(3), pages 562-599, May.
    18. Andreas Hoegen & Dennis M. Steininger & Daniel Veit, 2018. "How do investors decide? An interdisciplinary review of decision-making in crowdfunding," Electronic Markets, Springer;IIM University of St. Gallen, vol. 28(3), pages 339-365, August.
    19. Appio, Francesco Paolo & Leone, Daniele & Platania, Federico & Schiavone, Francesco, 2020. "Why are rewards not delivered on time in rewards-based crowdfunding campaigns? An empirical exploration," Technological Forecasting and Social Change, Elsevier, vol. 157(C).
    20. Tuo Gladys & Yi Feng & Wang Wenxin & Sarpong Solomon, 2020. "The Second Round Resource Acquisition of Entrepreneurial Crowdfunded Ventures: The Relevance of Campaign and Project Implementation Performance Outcomes," Entrepreneurship Research Journal, De Gruyter, vol. 10(3), pages 1-21, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:14:y:2022:i:19:p:12312-:d:927357. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.