IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v14y2022i13p7659-d845879.html
   My bibliography  Save this article

The Effect of Perceptions on Tourism: An Econometric Analysis of the Impacts and Opportunities for Economic and Financial Development in Albania and Kosovo

Author

Listed:
  • Mirela Tase

    (Department of Tourism, University “Aleksander Moisiu”, Currila, 2000 Durres, Albania)

  • Enkeleda Lulaj

    (Faculty of Management in Tourism, Hospitality and Environment, “Haxhi Zeka” University, Eliot Engel, 30000 Peja, Kosovo)

Abstract

Today, tourism plays an important role in the economic and financial development of countries, and its impact is greater than ever. Therefore, for sustainable economic and financial growth and well-planned development, public and private investments should be directed to areas of priority tourism development. Research on the effect of perceptions on the behavior of tourists in these two countries has not been carried out before, thus, the purpose of this research is to determine whether the effects of the perception of tourists has an impact on economic and financial development based on factors (F1 (f.1.1 and f.1.2) and F2 (f.2.1 and f. 2.2)). For this study, the data were provided by respondents from several cities in Albania and Kosovo. A total of 1002 questionnaires divided into three sessions were analyzed using factor analysis, data reliability analysis, and multiple regression analysis. All analyses were performed using SPSS version 23.0 for Windows. In this case, 23 variables were tested and divided into two factors and five sub-factors. The results showed that special attention should be paid to the following factors: (a) awareness of tourists of facilities in tourist destinations where they would like to visit; (b) greater knowledge of foreign languages for residents of both countries, which could facilitate communication with tourists during purchases or other requests; (c) attracting new investors and the creation by the government bodies of conditions and security for both investors and tourists; (d) supporting the marketing and sale of local products for tourists; (e) the need for infrastructure support from government bodies in both countries in order to increase economic and financial well-being through tourism; (f) the need to implement strategies focusing on the sustainable development of both countries through tourism should be strengthened; (g) in terms of sustainable development and regional competitiveness, Kosovo and Albania should follow development trends and be competitive with other countries in the region. The implications of this paper relate only to certain studied variables, and only in certain cities of Albania and Kosovo. In case of future analysis by different researchers, other variables can be analyzed for different locales by making comparisons with the presented data.

Suggested Citation

  • Mirela Tase & Enkeleda Lulaj, 2022. "The Effect of Perceptions on Tourism: An Econometric Analysis of the Impacts and Opportunities for Economic and Financial Development in Albania and Kosovo," Sustainability, MDPI, vol. 14(13), pages 1-29, June.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:13:p:7659-:d:845879
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/14/13/7659/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/14/13/7659/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Sergej Gricar & Tea Baldigara & Violeta Šugar, 2021. "Sustainable Determinants That Affect Tourist Arrival Forecasting," Sustainability, MDPI, vol. 13(17), pages 1-24, August.
    2. Enkeleda Lulaj, 2021. "Accounting, Reforms and Budget Responsibilities in the Financial Statements," Oblik i finansi, Institute of Accounting and Finance, issue 1, pages 61-69, March.
    3. Ghali, Moheb A, 1976. "Tourism and Economic Growth: An Empirical Study," Economic Development and Cultural Change, University of Chicago Press, vol. 24(3), pages 527-538, April.
    4. Evangelos Christou & Anestis Fotiadis & Kostas Alexandris, 2021. "Restarting tourism, travel and hospitality: The day after," Post-Print hal-03313706, HAL.
    5. Christian M. Rogerson & Tom Baum, 2020. "COVID-19 and African tourism research agendas," Development Southern Africa, Taylor & Francis Journals, vol. 37(5), pages 727-741, September.
    6. Maria da Graça Batista & Gualter Couto & Rui Alexandre Castanho & Áurea Sousa & Pedro Pimentel & Célia Carvalho, 2022. "The Rural and Nature Tourism Development Potential in Islands," Sustainability, MDPI, vol. 14(9), pages 1-12, April.
    7. Sigala, Marianna, 2020. "Tourism and COVID-19: Impacts and implications for advancing and resetting industry and research," Journal of Business Research, Elsevier, vol. 117(C), pages 312-321.
    8. McCabe, Scott & Qiao, Guanghui, 2020. "A review of research into social tourism: Launching the Annals of Tourism Research Curated Collection on Social Tourism," Annals of Tourism Research, Elsevier, vol. 85(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Najib Noorashid & Wei Lee Chin, 2021. "Coping with COVID-19: The Resilience and Transformation of Community-Based Tourism in Brunei Darussalam," Sustainability, MDPI, vol. 13(15), pages 1-28, August.
    2. Gergely Szolnoki & Susan Bail & Maximilian Tafel & Aron Feher & Cristina Veith, 2022. "A Cross-Cultural Comparison of New Implemented Sustainable Wine Tourism Strategies during the COVID-19 Crisis," Sustainability, MDPI, vol. 14(8), pages 1-16, April.
    3. Ulrika Persson-Fischer & Shuangqi Liu, 2021. "The Impact of a Global Crisis on Areas and Topics of Tourism Research," Sustainability, MDPI, vol. 13(2), pages 1-26, January.
    4. Dong-Shang Chang & Wei-De Wu, 2021. "Impact of the COVID-19 Pandemic on the Tourism Industry: Applying TRIZ and DEMATEL to Construct a Decision-Making Model," Sustainability, MDPI, vol. 13(14), pages 1-28, July.
    5. Parvaneh Sobhani & Hadi Veisi & Hassan Esmaeilzadeh & Seyed Mohammad Moein Sadeghi & Marina Viorela Marcu & Isabelle D. Wolf, 2022. "Tracing the Impact Pathways of COVID-19 on Tourism and Developing Strategies for Resilience and Adaptation in Iran," Sustainability, MDPI, vol. 14(9), pages 1-21, May.
    6. Sotirios Varelas, 2022. "Virtual Immersive Platforms as a Strategic Innovative Destination Marketing Tool in the COVID-19 Era," Sustainability, MDPI, vol. 14(19), pages 1-15, October.
    7. Iva Gregurec & Martina Tomičić Furjan & Katarina Tomičić-Pupek, 2021. "The Impact of COVID-19 on Sustainable Business Models in SMEs," Sustainability, MDPI, vol. 13(3), pages 1-24, January.
    8. Niccolò Comerio & Fernanda Strozzi, 2019. "Tourism and its economic impact: A literature review using bibliometric tools," Tourism Economics, , vol. 25(1), pages 109-131, February.
    9. Ali Zackery & Joseph Amankwah-Amoah & Zahra Heidari Darani & Shiva Ghasemi, 2022. "COVID-19 Research in Business and Management: A Review and Future Research Agenda," Sustainability, MDPI, vol. 14(16), pages 1-32, August.
    10. Xiang Lin & Martin Thomas Falk, 2022. "Nordic stock market performance of the travel and leisure industry during the first wave of Covid-19 pandemic," Tourism Economics, , vol. 28(5), pages 1240-1257, August.
    11. Zhihui Wang & Liangzhen Nie & Eila Jeronen & Lihua Xu & Meiai Chen, 2023. "Understanding the Environmentally Sustainable Behavior of Chinese University Students as Tourists: An Integrative Framework," IJERPH, MDPI, vol. 20(4), pages 1-17, February.
    12. Garaus, Marion & Hudáková, Melánia, 2022. "The impact of the COVID-19 pandemic on tourists’ air travel intentions: The role of perceived health risk and trust in the airline," Journal of Air Transport Management, Elsevier, vol. 103(C).
    13. Gheorghe Cristian Popescu & Monica Popescu, 2022. "COVID-19 pandemic and agriculture in Romania: effects on agricultural systems, compliance with restrictions and relations with authorities," Food Security: The Science, Sociology and Economics of Food Production and Access to Food, Springer;The International Society for Plant Pathology, vol. 14(2), pages 557-567, April.
    14. Xie, Junyi & Ifie, Kemefasu & Gruber, Thorsten, 2022. "The dual threat of COVID-19 to health and job security – Exploring the role of mindfulness in sustaining frontline employee-related outcomes," Journal of Business Research, Elsevier, vol. 146(C), pages 216-227.
    15. Philipp Wassler & Giacomo Del Chiappa & Thi Hong Hai Nguyen & Giancarlo Fedeli & Nigel L. Williams, 2022. "Increasing vaccination intention in pandemic times: a social marketing perspective," Italian Journal of Marketing, Springer, vol. 2022(1), pages 37-58, March.
    16. Gangwei Cai & Baoping Zou & Xiaoting Chi & Xincheng He & Yuang Guo & Wen Jiang & Qian Wu & Yujin Zhang & Yanna Zhou, 2023. "Neighborhood Spatio-Temporal Impacts of SDG 8.9: The Case of Urban and Rural Exhibition-Driven Tourism by Multiple Methods," Land, MDPI, vol. 12(2), pages 1-37, January.
    17. László Könnyid & Zsuzsanna Váradi & Zsombor Nagy & Noémi Ilyés & Orsolya H. Horváth, 2022. "The Changes in the Demographic Characteristics and Spatial Structure of Tourism Demand in the West Balaton Region’s Spa Cities," Sustainability, MDPI, vol. 14(17), pages 1-14, August.
    18. Da Van Huynh & Thuy Thi Kim Truong & Long Hai Duong & Nhan Trong Nguyen & Giang Vu Huong Dao & Canh Ngoc Dao, 2021. "The COVID-19 Pandemic and Its Impacts on Tourism Business in a Developing City: Insight from Vietnam," Economies, MDPI, vol. 9(4), pages 1-17, November.
    19. Samuel Raine & Amy Liu & Joel Mintz & Waseem Wahood & Kyle Huntley & Farzanna Haffizulla, 2020. "Racial and Ethnic Disparities in COVID-19 Outcomes: Social Determination of Health," IJERPH, MDPI, vol. 17(21), pages 1-16, November.
    20. Anna Tokarz-Kocik & Anna Bera & Karolina Drela & Agnieszka Malkowska, 2023. "The Impact of the COVID-19 Pandemic on the Labour Market in the Hotel Industry: Selected Conditions in Poland," Sustainability, MDPI, vol. 15(6), pages 1-15, March.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:14:y:2022:i:13:p:7659-:d:845879. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.