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E-Customer Security as a Social Value in the Sphere of Sustainability

Author

Listed:
  • Arnold Pabian

    (Department of Management, Czestochowa University of Technology, 42-201 Czestochowa, Poland)

  • Barbara Pabian

    (Department of Management, University of Economics in Katowice, 40-287 Katowice, Poland)

  • Beata Reformat

    (Department of Management, University of Economics in Katowice, 40-287 Katowice, Poland)

Abstract

Customer security in the e-commerce sector is not, but should be, approached in terms of sustainability, because it is a social problem concerning more than 2 billion people worldwide and over 20 million shopping sites. New techniques and technologies are implemented in this sector not only by e-sellers, but also by cybercriminals, which significantly lowers the level of its security. The purpose of the paper is to present, on the basis of own research, the main e-commerce threats from the perspective of the customer and the seller, and to indicate the possibility of their elimination, which should contribute to sustainable development. The threats from the e-customer’s perspective were identified by considering individual phases of online purchase. In the case of e-shops, the threats were analyzed in a personnel—computer hardware—software structure. As conducted research shows, the threats for e-customers are located in three main areas: security of the means of payment, security of personal data and payment cards, and security of purchased goods. The security of the e-customer largely depends on the security of the e-store in which the purchase is made. Research has shown that e-stores are not fully secure, which mainly results from negligence and the lack of knowledge in the sphere of cybersecurity.

Suggested Citation

  • Arnold Pabian & Barbara Pabian & Beata Reformat, 2020. "E-Customer Security as a Social Value in the Sphere of Sustainability," Sustainability, MDPI, vol. 12(24), pages 1-14, December.
    • Handle: RePEc:gam:jsusta:v:12:y:2020:i:24:p:10590-:d:464231
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    References listed on IDEAS

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    2. Riegger, Anne-Sophie & Klein, Jan F. & Merfeld, Katrin & Henkel, Sven, 2021. "Technology-enabled personalization in retail stores: Understanding drivers and barriers," Journal of Business Research, Elsevier, vol. 123(C), pages 140-155.
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    4. Erling Holden & Kristin Linnerud & David Banister, 2017. "The Imperatives of Sustainable Development," Sustainable Development, John Wiley & Sons, Ltd., vol. 25(3), pages 213-226, May.
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    Cited by:

    1. Rong-Chang Jou & Yeong-Jia Day, 2021. "Application of Revised Importance–Performance Analysis to Investigate Critical Service Quality of Hotel Online Booking," Sustainability, MDPI, vol. 13(4), pages 1-18, February.
    2. Javier Espinosa García & Luis Hernández Encinas & Alberto Peinado Domínguez, 2021. "A Comprehensive Security Framework Proposal to Contribute to Sustainability," Sustainability, MDPI, vol. 13(12), pages 1-22, June.

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