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Investigating the Effect of Experience in an Airport on Pleasure, Satisfaction, and Airport Image: A Case Study on Incheon International Airport

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  • Young Kyung Ryu

    (School of Business, Korea Aerospace University, Goyang-si 10540, Korea)

  • Jin-Woo Park

    (School of Business, Korea Aerospace University, Goyang-si 10540, Korea)

Abstract

This study aimed to empirically explore the effects of the experience economy of Incheon International Airport (IIA) on pleasure, satisfaction, and airport image. A survey was conducted with a total of 416 airport users at IIA, and the collected data were analyzed using a structural equation model. Among the four realms of experience, esthetic experience and escapist experience had positive effects on pleasure. In addition, pleasure had a positive effect on satisfaction and airport image, and that satisfaction had a significant effect on airport image. It is expected that the results of this study can serve as fundamental data to enhancing the satisfaction level of airport users and increasing the sustainable development of IIA.

Suggested Citation

  • Young Kyung Ryu & Jin-Woo Park, 2019. "Investigating the Effect of Experience in an Airport on Pleasure, Satisfaction, and Airport Image: A Case Study on Incheon International Airport," Sustainability, MDPI, vol. 11(17), pages 1-11, August.
    • Handle: RePEc:gam:jsusta:v:11:y:2019:i:17:p:4616-:d:260788
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    References listed on IDEAS

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    5. Yong, Shih Ween & Cheah, Jun-Hwa & Lim, Xin-Jean & Ng, Siew Imm & Leong, Yee Choy, 2023. "How to make you spend more in the airport? An investigation towards ECSI model on willingness to spend more in airport," Journal of Air Transport Management, Elsevier, vol. 112(C).
    6. Bakır, Mahmut & Özdemir, Emircan & Akan, Şahap & Atalık, Özlem, 2022. "A bibliometric analysis of airport service quality," Journal of Air Transport Management, Elsevier, vol. 104(C).
    7. SangRyeong Lee & Jin-Woo Park & DongRyeol Choi, 2023. "The Effects of ESG Management on Business Performance: The Case of Incheon International Airport," Sustainability, MDPI, vol. 15(24), pages 1-22, December.
    8. Shetty, Pavithra Kumari & Aithal, Sreeramana, 2020. "Growth & Fate Analysis of Mangalore International Airport – A Case Study," MPRA Paper 102878, University Library of Munich, Germany.
    9. SangRyeong Lee & Jin-Woo Park & Sukhoon Chung, 2022. "The Effects of Corporate Social Responsibility on Corporate Reputation: The Case of Incheon International Airport," Sustainability, MDPI, vol. 14(17), pages 1-19, September.
    10. Collins Opoku Antwi & Jun Ren & Wilberforce Owusu-Ansah & Henry Kofi Mensah & Michael Osei Aboagye, 2021. "Airport Self-Service Technologies, Passenger Self-Concept, and Behavior: An Attributional View," Sustainability, MDPI, vol. 13(6), pages 1-18, March.
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