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How Does Destination Social Responsibility Impact Residents’ Pro-Tourism Behaviors? The Mediating Role of Place Attachment

Author

Listed:
  • Bing Hu

    (College of Tourism, Hunan Normal University, Changsha 410081, China)

  • Yangying Tuou

    (College of Tourism, Hunan Normal University, Changsha 410081, China)

  • Jing Liu

    (Faculty of Hospitality and Tourism Management, Macau University of Science and Technology, Macau 999078, China)

Abstract

There has been little research on how destination social responsibility impacts the pro-tourism behaviors of residents. Drawing from place attachment theory and sustainable tourism literature, this study proposes that place attachment mediates the link between destination social responsibility and pro-tourism behaviors. The results from a field survey of local residents around three scenic spots in the Xuefeng mountain area in China reveal that destination social responsibility exerts a significantly positive impact on pro-tourism behaviors of residents, and confirm a mediating effect of place attachment (i.e., place identity and place dependence) in the linkage of destination social responsibility and pro-tourism behaviors. This research provides theoretical and managerial contributions to sustainable tourism literature and advances the understanding of the antecedents of residents’ pro-tourism behaviors.

Suggested Citation

  • Bing Hu & Yangying Tuou & Jing Liu, 2019. "How Does Destination Social Responsibility Impact Residents’ Pro-Tourism Behaviors? The Mediating Role of Place Attachment," Sustainability, MDPI, vol. 11(12), pages 1-14, June.
    • Handle: RePEc:gam:jsusta:v:11:y:2019:i:12:p:3373-:d:240913
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    References listed on IDEAS

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    Cited by:

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