Source Credibility and Emotions generated by Robot and Human Influencers: The perception of luxury brand representatives
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DOI: 10.1016/j.techfore.2022.122255
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- Fosso Wamba, Samuel & Queiroz, Maciel M. & Hamzi, Lotfi, 2023. "A bibliometric and multi-disciplinary quasi-systematic analysis of social robots: Past, future, and insights of human-robot interaction," Technological Forecasting and Social Change, Elsevier, vol. 197(C).
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Keywords
Social Robots; Social Media Influencers; Luxury brands; Emotions; Perceived Humanness; Source Credibility;All these keywords.
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