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El éxito de los procesos de fusión en el mercado de auditoría: el caso de PriceWaterhouseCoopers

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  • de Fuentes, Cristina
  • García Benau, María Antonia
  • Pucheta Martínez, María Consuelo
  • Ruiz Barbadillo, Emiliano

Abstract

Este trabajo ofrece evidencia sobre el resultado de la fusión de Price Waterhouse y Coopers & Lybrand respecto a 2 de los objetivos que pretendían alcanzarse con la operación empresarial, como son el crecimiento de la nueva compañía en términos de cifra de negocios y el aumento de la cuota de mercado. El estudio, aplicando metodología utilizada en trabajos anteriores, comprende el periodo 1997-2003, incluyendo 5 años posteriores a la fusión, que se llevó a cabo en 1998.

Suggested Citation

  • de Fuentes, Cristina & García Benau, María Antonia & Pucheta Martínez, María Consuelo & Ruiz Barbadillo, Emiliano, 2015. "El éxito de los procesos de fusión en el mercado de auditoría: el caso de PriceWaterhouseCoopers," Revista de Contabilidad - Spanish Accounting Review, Elsevier, vol. 18(1), pages 55-67.
  • Handle: RePEc:eee:spacre:v:18:y:2015:i:1:p:55-67
    DOI: 10.1016/j.rcsar.2014.03.005
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