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Determinants of willingness to pay for coastal zone quality improvement

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  • Halkos, George
  • Matsiori, Steriani

Abstract

Individuals’ decision to use a particular coastal beach is influenced by their preferences and perceptions as well as site's characteristics. This study examines visitors’ attributes and desired site specific characteristics in order to determine the factors affecting willingness to pay (WTP) for an improvement quality (environment, water as well as recreation activities) program. A contingent valuation survey was carried out in order to evaluate the economic benefits of improving coastal zone quality. The study area was coastal line of an area in Central Greece (Volos) where some beaches failures to meet the standards of the Blue Flag program. Our empirical findings suggest that the major variables affecting respondents’ willingness to pay were related to previous environmental behavior. The previous respondents’ participation in environmental protection programs by paying an amount was the most important determinate parameter for their WTP. Income, age, gender, coastal recreational activities and environmental quality of the site plays an important role to people's WTP for quality improvement of coastal zone.

Suggested Citation

  • Halkos, George & Matsiori, Steriani, 2012. "Determinants of willingness to pay for coastal zone quality improvement," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 41(4), pages 391-399.
  • Handle: RePEc:eee:soceco:v:41:y:2012:i:4:p:391-399
    DOI: 10.1016/j.socec.2012.04.010
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    References listed on IDEAS

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    Citations

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    Cited by:

    1. Halkos, George & Gkargkavouzi, Anastasia & Matsiori, Steriani, 2018. "Teachers’ environmental knowledge and pro-environmental behavior: An application of CNS and EID scales," MPRA Paper 84505, University Library of Munich, Germany.
    2. Leßmann, Ortrud & Masson, Torsten, 2015. "Sustainable consumption in capability perspective: Operationalization and empirical illustration," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 57(C), pages 64-72.
    3. Halkos, George & Paizanos, Epameinondas, 2015. "Environmental Macroeconomics: A critical literature review and future empirical research directions," MPRA Paper 67432, University Library of Munich, Germany.
    4. repec:eee:ecanpo:v:55:y:2017:i:c:p:147-157 is not listed on IDEAS
    5. Halkos, George E. & Tsilika, Kyriaki D., 2017. "Climate change effects and their interactions: An analysis aiming at policy implications," Economic Analysis and Policy, Elsevier, vol. 53(C), pages 140-146.
    6. Meleddu, Marta & Pulina, Manuela, 2016. "Evaluation of individuals’ intention to pay a premium price for ecotourism: An exploratory study," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 65(C), pages 67-78.
    7. repec:eee:touman:v:36:y:2013:i:c:p:279-283 is not listed on IDEAS
    8. Halkos, George & Tsilika, Kyriaki, 2016. "Climate change impacts: Understanding the synergetic interactions using graph computing," MPRA Paper 75037, University Library of Munich, Germany.
    9. Halkos, George & Gkargkavouzi, Anastasia & Matsiori, Steriani, 2018. "A multi-dimensional measure of environmental behavior: Exploring the predictive power of connectedness to nature, ecological worldview and environmental concern," MPRA Paper 84631, University Library of Munich, Germany.
    10. repec:eee:soceco:v:69:y:2017:i:c:p:61-70 is not listed on IDEAS
    11. Halkos, George, 2012. "The use of contingent valuation in assessing marine and coastal ecosystems’ water quality: A review," MPRA Paper 42183, University Library of Munich, Germany.
    12. Halkos, George & Zisiadou, Argyro, 2016. "Environmental performance index and economic welfare," MPRA Paper 75561, University Library of Munich, Germany.
    13. Halkos, George & Galani, Georgia, 2016. "Assessing willingness to pay for marine and coastal ecosystems: A Case Study in Greece," MPRA Paper 68767, University Library of Munich, Germany.
    14. Halkos, George & Matsiori, Steriani, 2017. "Environmental attitude, motivations and values for marine biodiversity protection," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 69(C), pages 61-70.
    15. Halkos, George, 2013. "Uncertainty in optimal pollution levels: Modeling the benefit area," MPRA Paper 47768, University Library of Munich, Germany.
    16. Halkos, George & Matsiori, Steriani, 2017. "Estimating recreational values of coastal zones," MPRA Paper 80911, University Library of Munich, Germany.

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    Keywords

    Coastal zone; CVM; WTP; Recreation; Blue flags;

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