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lmpacts of green finance cognition on entrepreneurial performance

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  • Zhongyi, Fang
  • Jing, Tong

Abstract

With the advancement of the "dual carbon" goals, green finance has become a key driver for promoting the sustainable development of entrepreneurship. Based on the Theory of Planned Behavior (TPB) and the Resource-Based View (RBV), this study constructs a research model of "Green Finance Cognition→ Entrepreneurial Intention→ Entrepreneurial Performance", and introduces green financial literacy as a moderating variable. It explores how green finance cognition affects entrepreneurial performance through entrepreneurial intention, and analyzes the moderating role of green financial literacy in this process. The results show that: (1) Green finance cognition has a significant positive impact on entrepreneurial intention; (2) Entrepreneurial intention plays a mediating role between green finance cognition and entrepreneurial performance; (3) Green financial literacy positively moderates the relationship between green finance cognition and entrepreneurial intention, and positively moderates the indirect effect of green finance cognition on entrepreneurial performance through entrepreneurial intention. This study enriches the theoretical system in the field of green entrepreneurship and provides theoretical basis and practical reference for policy-making and the improvement of green entrepreneurs' capabilities.

Suggested Citation

  • Zhongyi, Fang & Jing, Tong, 2026. "lmpacts of green finance cognition on entrepreneurial performance," Finance Research Letters, Elsevier, vol. 89(C).
    • Handle: RePEc:eee:finlet:v:89:y:2026:i:c:s1544612325025760
    DOI: 10.1016/j.frl.2025.109327
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