How to deal with heterogeneity among tourism constructs?
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DOI: 10.1016/j.annals.2015.03.009
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- Klaus, Phil & Kuppelwieser, Volker G. & Heinonen, Kristina, 2023. "Quantifying the influence of customer experience on consumer share-of-category," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
- Reza Mortazavi & Magdalena Lundberg, 2020. "Expenditure-based segmentation of tourists taking into account unobserved heterogeneity: The case of Venice," Tourism Economics, , vol. 26(3), pages 475-499, May.
- Marko Sarstedt & Christian M Ringle & Jun-Hwa Cheah & Hiram Ting & Ovidiu I Moisescu & Lacramioara Radomir, 2020. "Structural model robustness checks in PLS-SEM," Tourism Economics, , vol. 26(4), pages 531-554, June.
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