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Corporate Social Responsibility as a Source of Employees' Job Satisfaction in the Hospitality Industry

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  • Petra Jarkovská

    (University of South Bohemia in České Budějovice, Faculty of Economics, Department of Management, Studentská 13, 370 05 České Budějovice)

Abstract

The hospitality industry has been continuously struggling with high employee turnover and a significant "within" and "out of industry" labour mobility, regardless of the phase of the business cycle, time or geographical region. Additionally, as in any other service industry, employees' performance is frequently the only way how to differentiate among otherwise almost identical outputs and the only way how to build and attain customers' satisfaction, trust, and loyalty. Thus, employees' motivation plays a significant role in stipulating hospitality industry employees' work performance, where job satisfaction (JS) often plays a mediating role between employee's needs and his or her ultimate work behaviour, such as work performance, organizational commitment or voluntary retention. Unfortunately, scholarly literature gives little room to Corporate Social Responsibility (CSR) functioning as a motivation factor in relation to employees. Therefore, the purpose of this paper is to fill in this gap and to examine the link between CSR and JS of hospitality industry employees using regression analysis. Drawing upon Carroll's four-dimensional concept of CSR, the results of this paper indicate a significant positive causal relationship between the ethical, economic, and legal dimensions of CSR and JS; however, a significant positive causal relationship between philanthropic CSR dimension and JS was not confirmed.

Suggested Citation

  • Petra Jarkovská, 2020. "Corporate Social Responsibility as a Source of Employees' Job Satisfaction in the Hospitality Industry," Acta Universitatis Bohemiae Meridionalis, University of South Bohemia in Ceske Budejovice, Faculty of Economics, vol. 23(1), pages 1-12.
    • Handle: RePEc:boh:actaub:v:23:y:2020:i:1:p:1-12
    DOI: 10.2478/acta-2020-0001
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    References listed on IDEAS

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    1. Alexander Dahlsrud, 2008. "How corporate social responsibility is defined: an analysis of 37 definitions," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 15(1), pages 1-13, January.
    2. Christian Voegtlin & Michelle Greenwood, 2016. "Corporate social responsibility and human resource management: A systematic review and conceptual analysis," Post-Print hal-01481479, HAL.
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    Keywords

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    JEL classification:

    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M13 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - New Firms; Startups
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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