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An Examination of the Demand for Life Insurance

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  • Emily Norman Zietz

Abstract

For almost 50 years researchers have sought to explain consumer behavior concerning the purchase of life insurance. This study examines the literature relating to specific demographic and economic factors that may be identifiable as traits influencing the demand for life insurance, and discusses general environmental issues that may relate to life insurance demand. By organizing the wealth of literature in a useful and systematic format, noting consistencies and contradictions, this examination seeks to provide a better understanding of how and why life insurance purchases are made.

Suggested Citation

  • Emily Norman Zietz, 2003. "An Examination of the Demand for Life Insurance," Risk Management and Insurance Review, American Risk and Insurance Association, vol. 6(2), pages 159-191, September.
    • Handle: RePEc:bla:rmgtin:v:6:y:2003:i:2:p:159-191
    DOI: J.1098-1616.2003.030.x
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    References listed on IDEAS

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