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The Red Queen and the environment: reconciling public regulation and business strategy

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  • Villy Søgaard
  • Svend Ole Madsen

Abstract

Until the late 1980s, environmental regulation in Denmark was often carried out in an intensely politicized and confrontational climate marked by strong tensions between authorities and polluting firms. In recent years, however, the general spirit of regulation seems to have improved significantly. During this same period, ‘generic’ measures such as general discharge limits have been supplemented with more specific demands, tailored for individual companies. The present paper presents a case study based on the environmental regulation of TripleNine, a West Jutland fishmeal factory. In response to major changes in its market and regulatory environment, the firm has revised its general strategy and taken a more pro‐active stance on environmental issues, pursuing a policy of active co‐operation with local environmental authorities. Informed by this and other case studies, a theoretical model is developed to account for the incorporation of ecological concerns into firms' general business strategy. Against the background of this model, the paper addresses the long‐term possibilities of reconciling business strategy and public regulation in the future. Copyright © 2005 John Wiley & Sons, Ltd and ERP Environment.

Suggested Citation

  • Villy Søgaard & Svend Ole Madsen, 2007. "The Red Queen and the environment: reconciling public regulation and business strategy," Business Strategy and the Environment, Wiley Blackwell, vol. 16(6), pages 430-441, September.
    • Handle: RePEc:bla:bstrat:v:16:y:2007:i:6:p:430-441
    DOI: 10.1002/bse.486
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    References listed on IDEAS

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    1. Karen Palmer & Wallace E. Oates & Paul R. Portney & Karen Palmer & Wallace E. Oates & Paul R. Portney, 2004. "Tightening Environmental Standards: The Benefit-Cost or the No-Cost Paradigm?," Chapters, in: Environmental Policy and Fiscal Federalism, chapter 3, pages 53-66, Edward Elgar Publishing.
    2. David Annandale & Angus Morrison‐Saunders & George Bouma, 2004. "The impact of voluntary environmental protection instruments on company environmental performance," Business Strategy and the Environment, Wiley Blackwell, vol. 13(1), pages 1-12, January.
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    Cited by:

    1. Juan J. Martínez Hernández & Patricia S. Sánchez‐Medina & René Díaz‐Pichardo, 2021. "Business‐oriented environmental regulation: Measurement and implications for environmental policy and business strategy from a sustainable development perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 30(1), pages 507-521, January.
    2. Anja Schaefer, 2009. "Corporate greening and changing regulatory regimes: the UK water industry," Business Strategy and the Environment, Wiley Blackwell, vol. 18(5), pages 320-333, July.
    3. Ivan Bozhikin & Nikolay Dentchev, 2018. "Discovering a Wilderness of Regulatory Mechanisms for Corporate Social Responsibility: Literature Review," Economic Alternatives, University of National and World Economy, Sofia, Bulgaria, issue 2, pages 145-174, June.
    4. Nigel James Martin & John Lewis Rice, 2014. "Influencing Clean Energy Laws: an Analysis of Business Stakeholder Engagement," Business Strategy and the Environment, Wiley Blackwell, vol. 23(7), pages 447-460, November.
    5. Bert Scholtens & Rim Oueghlissi, 2020. "Shocks and fish stocks: The effect of disasters and policy announcements on listed fishing companies' market value," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3636-3668, December.

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