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Understanding Digital Transformation Initiatives: Case Studies Analysis

Author

Listed:
  • Furjan Martina Tomičić
  • Tomičić-Pupek Katarina
  • Pihir Igor

    (University of Zagreb, Faculty of Organization and Informatics, Varaždin, Croatia)

Abstract

Background: Complexity of the digital transformation (Digital Transformation) paradigm and its relation to the fourth technological revolution face companies with serious challenges when it comes to keeping up with the competition or becoming a leader in operating industries.

Suggested Citation

  • Furjan Martina Tomičić & Tomičić-Pupek Katarina & Pihir Igor, 2020. "Understanding Digital Transformation Initiatives: Case Studies Analysis," Business Systems Research, Sciendo, vol. 11(1), pages 125-141, March.
    • Handle: RePEc:bit:bsrysr:v:11:y:2020:i:1:p:125-141:n:9
    DOI: 10.2478/bsrj-2020-0009
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    References listed on IDEAS

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    1. Ulrich Lichtenthaler, 2017. "Shared Value Innovation: Linking Competitiveness and Societal Goals in the Context of Digital Transformation," International Journal of Innovation and Technology Management (IJITM), World Scientific Publishing Co. Pte. Ltd., vol. 14(04), pages 1-14, August.
    2. Bhimani, Hardik & Mention, Anne-Laure & Barlatier, Pierre-Jean, 2019. "Social media and innovation: A systematic literature review and future research directions," Technological Forecasting and Social Change, Elsevier, vol. 144(C), pages 251-269.
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Chunting Liu & Shanshan Wang & Guozhu Jia, 2020. "Exploring E-Commerce Big Data and Customer-Perceived Value: An Empirical Study on Chinese Online Customers," Sustainability, MDPI, vol. 12(20), pages 1-22, October.

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    More about this item

    Keywords

    digital transformation; industry 4.0.; technology; business; case study; initiative; Croatia;
    All these keywords.

    JEL classification:

    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software

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