The role of opinion leaders in the diffusion of new knowledge : the case of integrated pest management
AbstractThe paper reviews the literature on the characteristics and impact of opinion leaders on the diffusion of new knowledge, concluding that there is no clear evidence on whether opinion leaders are more effective if they are similar in socioeconomic attributes to the other farmers rather than superior to would be followers. A multivariate analysis of the changes in integrated pest management knowledge in Indonesia among follower farmers over the period 1991-98 indicates that opinion leaders who are superior to followers, but not excessively so, are more effective in transmitting knowledge. Excessive socioeconomic distance is shown to reduce the effectiveness of diffusion. The paper then derives operational implications of the empirical results.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoPaper provided by The World Bank in its series Policy Research Working Paper Series with number 3916.
Date of creation: 01 May 2006
Date of revision:
Agricultural Knowledge&Information Systems; Rural Development Knowledge&Information Systems; Primary Education; ICT Policy and Strategies; Education For All;
Other versions of this item:
- Feder, Gershon & Savastano, Sara, 2006. "The role of opinion leaders in the diffusion of new knowledge: The case of integrated pest management," World Development, Elsevier, vol. 34(7), pages 1287-1300, July.
- C72 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory - - - Noncooperative Games
- D82 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Asymmetric and Private Information; Mechanism Design
- L14 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Transactional Relationships; Contracts and Reputation
This paper has been announced in the following NEP Reports:
- NEP-AGR-2006-05-13 (Agricultural Economics)
- NEP-ALL-2006-05-13 (All new papers)
- NEP-SOC-2006-05-13 (Social Norms & Social Capital)
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Conley, T.G. & Udry, C.R., 2000.
"Learning about a New Technology: Pineapple in Ghana,"
817, Yale - Economic Growth Center.
- Timothy G. Conley & Christopher R. Udry, 2005. "Learning about a new technology: pineapple in Ghana," Proceedings, Federal Reserve Bank of San Francisco.
- Timothy G. Conley & Christopher R. Udry, 2010. "Learning about a New Technology: Pineapple in Ghana," American Economic Review, American Economic Association, vol. 100(1), pages 35-69, March.
- Gershon Feder & Rinku Murgai & Jaime B. Quizon, 2004. "The Acquisition and Diffusion of Knowledge: The Case of Pest Management Training in Farmer Field Schools, Indonesia," Journal of Agricultural Economics, Wiley Blackwell, vol. 55(2), pages 221-243.
- William Brock & Steven N. Durlauf, 2000.
NBER Technical Working Papers
0258, National Bureau of Economic Research, Inc.
- Lockheed, Marlaine E & Jamison, Dean T & Lau, Lawrence J, 1987. "Farmer Education and Farm Efficiency: Reply," Economic Development and Cultural Change, University of Chicago Press, vol. 35(3), pages 643-44, April.
- Sunding, David & Zilberman, David, 2001. "The agricultural innovation process: Research and technology adoption in a changing agricultural sector," Handbook of Agricultural Economics, in: B. L. Gardner & G. C. Rausser (ed.), Handbook of Agricultural Economics, edition 1, volume 1, chapter 4, pages 207-261 Elsevier.
- Wiebers, U.C., 1993. "Integrated Pest Management and Pesticide Regulation in Developing Asia," Papers 211, World Bank - Technical Papers.
- Jeehong Kim & Wonchang Hur, 2013. "Diffusion of competing innovations in influence networks," Journal of Economic Interaction and Coordination, Springer, vol. 8(1), pages 109-124, April.
- Maria Chávez Cedeño, 2012. "Innovation behaviour among smallholders: Evidence from the peach value chain in Cochabamba, Bolivia," Yearbook of Socioeconomics in Agriculture, Swiss Society for Agricultural Economics and Rural Sociology, vol. 5(1), pages 223-240.
- Sara Savastano & Pasquale Lucio Scandizzo, 2010. "The Adoption and Diffusion of GM Crops in USA: A Real Option Approach," CEIS Research Paper 169, Tor Vergata University, CEIS, revised 20 Jul 2010.
- Linda Kleemann, 2012. "Sustainable Agriculture and Food Security in Africa: An Overview," Kiel Working Papers 1812, Kiel Institute for the World Economy.
- Kondylis, Florence & Mueller, Valerie, 2012. "Seeing is Believing? Evidence from a Demonstration Plot Experiment in Mozambique:," MSSP working papers 1, International Food Policy Research Institute (IFPRI).
- Shrimali, Gireesh & Slaski, Xander & Thurber, Mark C. & Zerriffi, Hisham, 2011. "Improved stoves in India: A study of sustainable business models," Energy Policy, Elsevier, vol. 39(12), pages 7543-7556.
- Elias, Carlos G. & Alwang, Jeffrey Roger, 2008. "Those with blue hair please step forward: An economic theory of group formation and application to Cajas Rurales in Honduras," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6527, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Roula I. Yazigi).
If references are entirely missing, you can add them using this form.