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Does The Consumer'S Variety-Seeking Behavior Condition The Willingness To Travel Further?

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Author Info
Juan Luis Nicolau () (Universidad de Alicante)

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Abstract

The objective of this study is to test the effect of the consumer¿s variety-seeking behaviour on the distance the tourist is prepared to travel; that is, his/her willingness to travel further. The empirical application is carried out in Spain in a context with 26 destinations, by applying Mixed Logit Models. The results evidence that the variety-seeking behaviour reduces the dissuasive effect of distance. El objetivo del presente estudio es contrastar el efecto del comportamiento ¿búsqueda de variedad¿ en la distancia que el turista está dispuesto a realizar; es decir, su predisposición a viajar más o menos lejos. La aplicación empírica se desarrolla en España en un contexto de 26 destinos, aplicándose un Modelo Logit Mixto. Los resultados evidencian que la ¿búsqueda de variedad¿ reduce el ¿efecto disuasivo¿ de la distancia.

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File URL: http://www.ivie.es/downloads/docs/wpasec/wpasec-2006-17.pdf
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Publisher Info
Paper provided by Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie) in its series Working Papers. Serie EC with number 2006-17.

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Length: 40 pages
Date of creation: Dec 2006
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Publication status: Published by Ivie
Handle: RePEc:ivi:wpasec:2006-17

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Related research
Keywords: Marketing Turístico; Búsqueda de variedad; Modelo Logit Mixto. Tourism Marketing; Variety-seeking behaviour; Mixed Logit Model.;

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References listed on IDEAS
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  1. Kenneth Train, 2001. "Halton Sequences for Mixed Logit," Econometrics 0012002, EconWPA. [Downloadable!]
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  2. A W J Borgers & R E C M van der Heijden & H J P Timmermans, 1989. "A variety seeking model of spatial choice-behaviour," Environment and Planning A, Pion Ltd, London, vol. 21(8), pages 1037-1048, August. [Downloadable!] (restricted)
  3. Kenneth E. Train, 1998. "Recreation Demand Models with Taste Differences over People," Land Economics, University of Wisconsin Press, vol. 74(2), pages 230-239. [Downloadable!] (restricted)
  4. Adamowicz W. & Louviere J. & Williams M., 1994. "Combining Revealed and Stated Preference Methods for Valuing Environmental Amenities," Journal of Environmental Economics and Management, Elsevier, vol. 26(3), pages 271-292, May. [Downloadable!] (restricted)
  5. Kenneth Train, 2003. "Discrete Choice Methods with Simulation," Online economics textbooks, SUNY-Oswego, Department of Economics, number emetr2, March. [Downloadable!]
  6. Mokhtarian, Patricia L. & Salomon, Ilan, 2001. "How derived is the demand for travel? Some conceptual and measurement considerations," Transportation Research Part A: Policy and Practice, Elsevier, vol. 35(8), pages 695-719, September. [Downloadable!] (restricted)
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