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The impact of non-technological on technological innovations: do services differ from manufacturing? An empirical analysis of Luxembourg firms

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  • Caroline Danièle Mothe

    (IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc)

  • Nguyen-Thi Thuc Uyen

    (CEPS/INSTEAD - Centre d'Etudes de Populations, de Pauvreté et de Politiques Socio-Economiques / International Networks for Studies in Technology, Environment, Alternatives, Development - Centre d'Etudes de Populations, de Pauvreté et de Politiques Socio-Economiques / International Networks for Studies in Technology, Environment, Alternatives, Development)

Abstract

The literature on innovation highlights the interactive nature of the innovation process in which non-technological activities are essential. However, few works have taken into account the role of other innovative strategies such as marketing and organisational innovations. The purpose of this paper is to contribute to fill this gap. For the empirical work, we used firm-level data drawn from the Community Innovation Survey 2006 for Luxembourg. We find that the effects of non-technological innovations differ depending on the phase of the innovation process. Marketing and organisational innovations significantly increase the likelihood of innovation, but not the commercial success of innovation. The study also shows the differentiated effects of the two types of non-technological innovation in manufacturing and service firms.

Suggested Citation

  • Caroline Danièle Mothe & Nguyen-Thi Thuc Uyen, 2012. "The impact of non-technological on technological innovations: do services differ from manufacturing? An empirical analysis of Luxembourg firms," Post-Print hal-00919216, HAL.
  • Handle: RePEc:hal:journl:hal-00919216
    Note: View the original document on HAL open archive server: https://hal.science/hal-00919216v2
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    References listed on IDEAS

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    Cited by:

    1. Arranz, N. & Arroyabe, M.F. & Li, Jun & de Arroyabe, J.C. Fernandez, 2019. "An integrated model of organisational innovation and firm performance: Generation, persistence and complementarity," Journal of Business Research, Elsevier, vol. 105(C), pages 270-282.
    2. Heredia Pérez, Jorge A. & Geldes, Cristian & Kunc, Martin H. & Flores, Alejandro, 2019. "New approach to the innovation process in emerging economies: The manufacturing sector case in Chile and Peru," Technovation, Elsevier, vol. 79(C), pages 35-55.
    3. Jaan Masso & Priit Vahter, 2012. "The link between innovation and productivity in Estonia's services sector," The Service Industries Journal, Taylor & Francis Journals, vol. 32(16), pages 2527-2541, December.
    4. Christian Le Bas & Nicolas Poussing, 2014. "Are Complex Innovators More Persistent Than Single Innovators? An Empirical Analysis Of Innovation Persistence Drivers," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 18(01), pages 1-21.
    5. Christian Le Bas & Caroline Mothe & Thuc Uyen Nguyen-Thi, 2011. "Technological innovation persistence : Literature survey and exploration of the role of organizational innovation," Working Papers halshs-00649095, HAL.
    6. Bocquet, Rachel & Le Bas, Christian & Mothe, Caroline & Poussing, Nicolas, 2013. "Are firms with different CSR profiles equally innovative? Empirical analysis with survey data," European Management Journal, Elsevier, vol. 31(6), pages 642-654.
    7. Lin, Chia-Ling & Lin, Hui-Lin & Lin, Eric S., 2016. "Is There A Complementary Relationship Between Product And Process Innovation On Productivity In Taiwanese Manufacturing Firms?," Hitotsubashi Journal of Economics, Hitotsubashi University, vol. 57(2), pages 139-173, December.
    8. Christian Le Bas & Caroline Mothe & Thuc Uyen Nguyen-Thi, 2015. "The differentiated impacts of organizational innovation practices on technological innovation persistence," Post-Print halshs-01497289, HAL.
    9. Jennifer González-Blanco & Jose Luis Coca-Pérez & Manuel Guisado-González, 2018. "The Contribution of Technological and Non-Technological Innovation to Environmental Performance. An Analysis with a Complementary Approach," Sustainability, MDPI, vol. 10(11), pages 1-26, November.
    10. Naciba Haned & Christian Le Bas & Caroline Mothe & Uyen Nguyen, 2012. "Firm technological innovation persistence: Organizational innovation matters," Working Papers 1218, Groupe d'Analyse et de Théorie Economique Lyon St-Étienne (GATE Lyon St-Étienne), Université de Lyon.
    11. Naciba Haned & Caroline Mothe & Thuc Uyen Nguyen-Thi, 2014. "Firm persistence in technological innovation: the relevance of organizational innovation," Post-Print halshs-01496526, HAL.
    12. HANED Naciba & LE BAS Christian & MOTHE Caroline & NGUYEN Thi Thuc Uyen, 2012. "Firm technological innovation persistence: Organizational innovation matters," LISER Working Paper Series 2012-27, Luxembourg Institute of Socio-Economic Research (LISER).
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    14. Naciba Haned & Caroline Mothe & Thuc Uyen Nguyen-Thi, 2014. "Firm persistence in technological innovation: the relevance of organizational innovation," Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 23(5-6), pages 490-516, September.
    15. Anzola-Román, Paula & Bayona-Sáez, Cristina & García-Marco, Teresa, 2018. "Organizational innovation, internal R&D and externally sourced innovation practices: Effects on technological innovation outcomes," Journal of Business Research, Elsevier, vol. 91(C), pages 233-247.
    16. Thomä, Jörg, 2017. "DUI mode learning and barriers to innovation - the case of Germany," ifh Working Papers 7 (2017), Volkswirtschaftliches Institut für Mittelstand und Handwerk an der Universität Göttingen (ifh).
    17. Silvia Cruz & Sônia Paulino & Faïz Gallouj, 2015. "Public Service Innovation: Solid Waste Sector from the Perspective of Clean Development Mechanism Landfill Projects," Post-Print halshs-01247615, HAL.
    18. Pino, Cesar & Felzensztein, Christian & Zwerg-Villegas, Anne Marie & Arias-Bolzmann, Leopoldo, 2016. "Non-technological innovations: Market performance of exporting firms in South America," Journal of Business Research, Elsevier, vol. 69(10), pages 4385-4393.
    19. Edeh, Jude Ndubuisi & Obodoechi, Divine Ndubuisi & Ramos-Hidalgo, Encarnación, 2020. "Effects of innovation strategies on export performance: New empirical evidence from developing market firms," Technological Forecasting and Social Change, Elsevier, vol. 158(C).
    20. Christian Le Bas & Caroline Mothe & Thuc Uyen Nguyen-Thi, 2015. "The differentiated impacts of organizational innovation practices on technological innovation persistence," Post-Print hal-01301433, HAL.
    21. Ciliberti, Stefano & Carraresi, Laura & Bröring, Stefanie, 2017. "What Drives Marketing and Organizational Innovation in the Food Industry? A Comparison between Italy and Germany," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 2017(1), June.
    22. Thomä, Jörg, 2017. "DUI mode learning and barriers to innovation—A case from Germany," Research Policy, Elsevier, vol. 46(7), pages 1327-1339.

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