IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v16y2024i4p1672-d1340861.html
   My bibliography  Save this article

Student-Led Campus Happiness Lunchboxes: Paying for Positive Impact

Author

Listed:
  • Ze-Yung Wang

    (Department of Hospitality Management, Tajen University, Pingtung 90741, Taiwan)

  • Kuo-Wei Chen

    (Department of Hospitality Management, Ming Chuan University, Taoyuan 333326, Taiwan)

Abstract

In the aftermath of the 2022 Russian–Ukrainian war, Taiwan experienced economic shocks that prompted the government to initiate the happiness lunchbox program, aimed at fostering sustainable development and zero hunger concerns. Despite these efforts, economically disadvantaged university students faced challenges due to the unconventional outsourcing of campus meals. This study, conducted by leveraging campus culinary facilities, adopts an inferred value approach as opposed to the subjective willingness-to-pay (WTP) method, providing a more conservative assessment of students’ willingness to contribute. Through regression analysis, this study highlights the positive correlation between student engagement in charitable activities and WTP for student-led events. This involvement not only enhances food safety and hygiene but also reflects a genuine commitment to supporting financially challenged students. The comprehensive nature of this approach effectively tackles issues related to campus nutrition, emphasizing the significance of establishing a sustainable campus environment to achieve objectives such as “zero hunger” and “responsible consumption and production” on campus.

Suggested Citation

  • Ze-Yung Wang & Kuo-Wei Chen, 2024. "Student-Led Campus Happiness Lunchboxes: Paying for Positive Impact," Sustainability, MDPI, vol. 16(4), pages 1-19, February.
    • Handle: RePEc:gam:jsusta:v:16:y:2024:i:4:p:1672-:d:1340861
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/16/4/1672/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/16/4/1672/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Nick Hanley & Mikołaj Czajkowski, 2019. "The Role of Stated Preference Valuation Methods in Understanding Choices and Informing Policy," Review of Environmental Economics and Policy, Association of Environmental and Resource Economists, vol. 13(2), pages 248-266.
    2. Lu, Chen-Fu & Cheng, Chia-Yi, 2023. "Does the change of agricultural zoning policy achieve farmland protection in Taiwan?," Land Use Policy, Elsevier, vol. 126(C).
    3. Doru Cojoc & Adrian Stoian, 2014. "Dishonesty and charitable behavior," Experimental Economics, Springer;Economic Science Association, vol. 17(4), pages 717-732, December.
    4. Ho, Chinh Q. & Mulley, Corinne & Hensher, David A., 2020. "Public preferences for mobility as a service: Insights from stated preference surveys," Transportation Research Part A: Policy and Practice, Elsevier, vol. 131(C), pages 70-90.
    5. Tim Kraft & León Valdés & Yanchong Zheng, 2022. "Consumer trust in social responsibility communications: The role of supply chain visibility," Production and Operations Management, Production and Operations Management Society, vol. 31(11), pages 4113-4130, November.
    6. Meimona Abdelrhim Bushara & Ahmed Hassan Abdou & Thowayeb H. Hassan & Abu Elnasr E. Sobaih & Abdullah Saleh Mohammed Albohnayh & Waleed Ghazi Alshammari & Mohammed Aldoreeb & Ahmed Anwar Elsaed & Moha, 2023. "Power of Social Media Marketing: How Perceived Value Mediates the Impact on Restaurant Followers’ Purchase Intention, Willingness to Pay a Premium Price, and E-WoM?," Sustainability, MDPI, vol. 15(6), pages 1-22, March.
    7. Rebecca C. A. Tobi & Francesca Harris & Ritu Rana & Kerry A. Brown & Matthew Quaife & Rosemary Green, 2019. "Sustainable Diet Dimensions. Comparing Consumer Preference for Nutrition, Environmental and Social Responsibility Food Labelling: A Systematic Review," Sustainability, MDPI, vol. 11(23), pages 1-22, November.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Czajkowski, Mikołaj & Zagórska, Katarzyna & Letki, Natalia & Tryjanowski, Piotr & Wąs, Adam, 2021. "Drivers of farmers’ willingness to adopt extensive farming practices in a globally important bird area," Land Use Policy, Elsevier, vol. 107(C).
    2. Alberto Bertossi & Stefania Troiano & Francesco Marangon, 2022. "Where is sustainability? An assessment of vending products," RIVISTA DI STUDI SULLA SOSTENIBILITA', FrancoAngeli Editore, vol. 0(1), pages 155-180.
    3. Marie Claire Villeval, 2019. "Comportements (non) éthiques et stratégies morales," Revue économique, Presses de Sciences-Po, vol. 70(6), pages 1021-1046.
    4. Benjamin Maas, 2022. "Literature Review of Mobility as a Service," Sustainability, MDPI, vol. 14(14), pages 1-28, July.
    5. Bernadeta Gołębiowska & Anna Bartczak & Mikołaj Czajkowski, 2020. "Energy Demand Management and Social Norms," Energies, MDPI, vol. 13(15), pages 1-20, July.
    6. Ronja Teschner & Jessica Ruppen & Basil Bornemann & Rony Emmenegger & Lucía Aguirre Sánchez, 2021. "Mapping Sustainable Diets: A Comparison of Sustainability References in Dietary Guidelines of Swiss Food Governance Actors," Sustainability, MDPI, vol. 13(21), pages 1-21, November.
    7. Andreas Lange & Claudia Schwirplies, 2021. "Bargaining With Charitable Promises: True Preferences and Strategic Behavior," CESifo Working Paper Series 9129, CESifo.
    8. Xiaoke Yang & Meiling Hong & Dejin Shi & Qian Chen, 2022. "The Negative Effects of Physical Activity Calorie Equivalent Labels on Consumers’ Food Brand Evaluation," IJERPH, MDPI, vol. 19(19), pages 1-19, October.
    9. Alm, James & Bruner, David M. & McKee, Michael, 2016. "Honesty or dishonesty of taxpayer communications in an enforcement regime," Journal of Economic Psychology, Elsevier, vol. 56(C), pages 85-96.
    10. Hayk Manucharyan, 2020. "Supplier selection in emerging market economies: a discrete choice analysis," Working Papers 2020-11, Faculty of Economic Sciences, University of Warsaw.
    11. Yung-Fu Huang & Vu-Dung-Van Phan & Manh-Hoang Do, 2023. "The Impacts of Supply Chain Capabilities, Visibility, Resilience on Supply Chain Performance and Firm Performance," Administrative Sciences, MDPI, vol. 13(10), pages 1-17, October.
    12. D.J. da Cunha Batista Geraldes & Franziska Heinicke & S. Rosenkranz, 2021. "Lying in Two Dimensions," Working Papers 2101, Utrecht School of Economics.
    13. Rachel Corry & Jessica Holt & Alexa J. Lamm & Abigail Borron, 2023. "Do You Really Want to Know? Exploring Desired Information Transparency for Local Food Products," Sustainability, MDPI, vol. 15(24), pages 1-16, December.
    14. Hasselwander, Marc & Bigotte, Joao F. & Antunes, Antonio P. & Sigua, Ricardo G., 2022. "Towards sustainable transport in developing countries: Preliminary findings on the demand for mobility-as-a-service (MaaS) in Metro Manila," Transportation Research Part A: Policy and Practice, Elsevier, vol. 155(C), pages 501-518.
    15. Czajkowski, Mikołaj & Bylicki, Michał & Budziński, Wiktor & Buczyński, Mateusz, 2022. "Valuing externalities of outdoor advertising in an urban setting – the case of Warsaw," Journal of Urban Economics, Elsevier, vol. 130(C).
    16. Hörcher, Daniel & Graham, Daniel J., 2020. "MaaS economics: Should we fight car ownership with subscriptions to alternative modes?," Economics of Transportation, Elsevier, vol. 22(C).
    17. Xi, Haoning & Liu, Wei & Waller, S. Travis & Hensher, David A. & Kilby, Philip & Rey, David, 2023. "Incentive-compatible mechanisms for online resource allocation in Mobility-as-a-Service systems," Transportation Research Part B: Methodological, Elsevier, vol. 170(C), pages 119-147.
    18. Geraldes, Diogo & Heinicke, Franziska & Rosenkranz, Stephanie, 2019. "Lying in Two Dimensions and Moral Spillovers," MPRA Paper 96640, University Library of Munich, Germany.
    19. Lu, Chen-Fu & Cheng, Chia-Yi, 2023. "Exploring the distribution of organic farming: Findings from certified rice in Taiwan," Ecological Economics, Elsevier, vol. 212(C).
    20. Wiktor Budziński & Mikołaj Czajkowski, 2021. "Accounting for Spatial Heterogeneity of Preferences in Discrete Choice Models," Central European Journal of Economic Modelling and Econometrics, Central European Journal of Economic Modelling and Econometrics, vol. 13(1), pages 1-24, March.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:16:y:2024:i:4:p:1672-:d:1340861. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.