IDEAS home Printed from https://ideas.repec.org/a/eee/jeborg/v140y2017icp246-266.html
   My bibliography  Save this article

Cheap promises: Evidence from loan repayment pledges in an online experiment

Author

Listed:
  • Bhanot, Syon P.

Abstract

Across domains, people struggle to follow through on their commitments. This can happen for many reasons, including dishonesty, forgetfulness, or insufficient intrinsic motivation. Social scientists have explored the reasons for persistent failures to follow through, suggesting that eliciting explicit promises can be an effective way to motivate action. This paper presents a field experiment that tests the effect of explicit promises, in the form of “honor pledges,” on loan repayment rates. The experiment was conducted with LendUp, an online lender, and targeted 4,883 first-time borrowers with the firm. Individuals were randomized into four groups, with the following experimental treatments: (1) having no honor pledge to complete (control); (2) signing a given honor pledge; (3) re-typing the same honor pledge as in (2) before signing; and (4) coming up with a personal honor pledge to type and sign. I also randomized whether or not borrowers were reminded of the honor pledge they signed prior to the repayment deadline. The results suggest that the honor pledge treatments had minimal impacts on repayment, and that reminders of the pledges were similarly ineffective. This suggests that borrowers who fail to repay loans do so not because of dishonesty or behavioral biases, but because they suffer from true financial hardship and are simply unable to repay.

Suggested Citation

  • Bhanot, Syon P., 2017. "Cheap promises: Evidence from loan repayment pledges in an online experiment," Journal of Economic Behavior & Organization, Elsevier, vol. 140(C), pages 246-266.
    • Handle: RePEc:eee:jeborg:v:140:y:2017:i:c:p:246-266
    DOI: 10.1016/j.jebo.2017.04.007
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0167268117301002
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jebo.2017.04.007?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to look for a different version below or search for a different version of it.

    Other versions of this item:

    References listed on IDEAS

    as
    1. Tore Ellingsen & Magnus Johannesson, 2004. "Promises, Threats and Fairness," Economic Journal, Royal Economic Society, vol. 114(495), pages 397-420, April.
    2. Dean Karlan & Sendhil Mullainathan & Margaret McConnell & Jonathan Zinman, 2010. "Getting to theTop of Mind: How Reminders Increase Saving," Working Papers id:2587, eSocialSciences.
    3. Nava Ashraf & Dean Karlan & Wesley Yin, 2006. "Tying Odysseus to the Mast: Evidence From a Commitment Savings Product in the Philippines," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 121(2), pages 635-672.
    4. Christoph Vanberg, 2008. "Why Do People Keep Their Promises? An Experimental Test of Two Explanations -super-1," Econometrica, Econometric Society, vol. 76(6), pages 1467-1480, November.
    5. Samuelson, William & Zeckhauser, Richard, 1988. "Status Quo Bias in Decision Making," Journal of Risk and Uncertainty, Springer, vol. 1(1), pages 7-59, March.
    6. Ximena Cadena & Antoinette Schoar, 2011. "Remembering to Pay? Reminders vs. Financial Incentives for Loan Payments," NBER Working Papers 17020, National Bureau of Economic Research, Inc.
    7. Abhijit V. Banerjee & Sendhil Mullainathan, 2008. "Limited Attention and Income Distribution," American Economic Review, American Economic Association, vol. 98(2), pages 489-493, May.
    8. Rachel Croson & Uri Gneezy, 2009. "Gender Differences in Preferences," Journal of Economic Literature, American Economic Association, vol. 47(2), pages 448-474, June.
    9. Charness, Gary & Dufwenberg, Martin, 2003. "Promises & Partnership," Research Papers in Economics 2003:3, Stockholm University, Department of Economics.
    10. V. Pelligra, 2011. "Empathy, Guilt-Aversion and Patterns of Reciprocity," Working Paper CRENoS 201108, Centre for North South Economic Research, University of Cagliari and Sassari, Sardinia.
    11. Eckel, Catherine C. & Grossman, Philip J., 1996. "The relative price of fairness: gender differences in a punishment game," Journal of Economic Behavior & Organization, Elsevier, vol. 30(2), pages 143-158, August.
    12. Keri L. Kettle & Gerald Häubl, 2011. "The Signature Effect: Signing Influences Consumption-Related Behavior by Priming Self-Identity," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 38(3), pages 474-489.
    13. Gary Charness & Martin Dufwenberg, 2006. "Promises and Partnership," Econometrica, Econometric Society, vol. 74(6), pages 1579-1601, November.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Cécile Bazart & Mathieu Lefebvre & Julie Rosaz, 2019. "Promoting socially desirable behaviors: experimental comparison of the procedures of persuasion and commitment," Working Papers 1907, Groupe d'Analyse et de Théorie Economique Lyon St-Étienne (GATE Lyon St-Étienne), Université de Lyon.
    2. Paul Bettega & Paolo Crosetto & Dimitri Dubois & Rustam Romaniuc, 2023. "Hard vs. soft commitments: Experimental evidence from a sample of French gamblers ," Working Papers hal-04193948, HAL.
    3. Croux, Christophe & Jagtiani, Julapa & Korivi, Tarunsai & Vulanovic, Milos, 2020. "Important factors determining Fintech loan default: Evidence from a lendingclub consumer platform," Journal of Economic Behavior & Organization, Elsevier, vol. 173(C), pages 270-296.
    4. Bazart, Cécile & Lefebvre, Mathieu & Rosaz, Julie, 2022. "Promoting socially desirable behaviors through persuasion and commitment: Experimental evidence," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 101(C).
    5. Luka Koning & Marianne Junger & Joris Hoof, 2020. "Digital signatures: a tool to prevent and predict dishonesty?," Mind & Society: Cognitive Studies in Economics and Social Sciences, Springer;Fondazione Rosselli, vol. 19(2), pages 257-285, November.
    6. Kettle, Stewart & Hernandez, Marco & Sanders, Michael & Hauser, Oliver & Ruda, Simon, 2017. "Failure to CAPTCHA Attention: Null Results from an Honesty Priming Experiment in Guatemala," Scholarly Articles 33490945, Harvard Kennedy School of Government.
    7. d'Adda, Giovanna & Mahmud, Mahreen & Said, Farah & Bonan, Jacopo, 2020. "The Role of Flexibility and Planning in Repayment Discipline: Evidence from a Field Experiment on Pay-as-You-Go Off-Grid Electricity," RFF Working Paper Series 20-14, Resources for the Future.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Kleinknecht, Janina, 2019. "A man of his word? An experiment on gender differences in promise keeping," Journal of Economic Behavior & Organization, Elsevier, vol. 168(C), pages 251-268.
    2. Eduard Alonso-Pauli & Pau Balart & Lara Ezquerra & Inigo Hernandez-Arenaz, 2022. "Understanding Soft Commitment: Evidence from a Field Experiment on Recycling," Documentos de Trabajo - Lan Gaiak Departamento de Economía - Universidad Pública de Navarra 2201, Departamento de Economía - Universidad Pública de Navarra.
    3. Apesteguia, Jose & Funk, Patricia & Iriberri, Nagore, 2013. "Promoting rule compliance in daily-life: Evidence from a randomized field experiment in the public libraries of Barcelona," European Economic Review, Elsevier, vol. 64(C), pages 266-284.
    4. Ederer, Florian & Stremitzer, Alexander, 2017. "Promises and expectations," Games and Economic Behavior, Elsevier, vol. 106(C), pages 161-178.
    5. Sorravich Kingsuwankul & Chloe Tergiman & Marie Claire Villeval, 2023. "Why do oaths work? Image concerns and credibility in promise keeping," Working Papers hal-04209489, HAL.
    6. Andreoni, James & Serra-Garcia, Marta, 2021. "Time inconsistent charitable giving," Journal of Public Economics, Elsevier, vol. 198(C).
    7. Faralla, Valeria & Borà, Guido & Innocenti, Alessandro & Novarese, Marco, 2020. "Promises in group decision making," Research in Economics, Elsevier, vol. 74(1), pages 1-11.
    8. Chen, Yang & Zhang, Yuanpeng, 2021. "Do elicited promises affect people's trust? —Observations in the trust game experiment," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 93(C).
    9. Alain Cohn & Tobias Gesche & Michel André Maréchal, 2022. "Honesty in the Digital Age," Management Science, INFORMS, vol. 68(2), pages 827-845, February.
    10. Hicken, Allen & Leider, Stephen & Ravanilla, Nico & Yang, Dean, 2018. "Temptation in vote-selling: Evidence from a field experiment in the Philippines," Journal of Development Economics, Elsevier, vol. 131(C), pages 1-14.
    11. Sutan, Angela & Grolleau, Gilles & Mateu, Guillermo & Vranceanu, Radu, 2018. "“Facta non verba”: An experiment on pledging and giving," Journal of Economic Psychology, Elsevier, vol. 65(C), pages 1-15.
    12. Cary Deck & Maroš Servátka & Steven Tucker, 2013. "An examination of the effect of messages on cooperation under double-blind and single-blind payoff procedures," Experimental Economics, Springer;Economic Science Association, vol. 16(4), pages 597-607, December.
    13. Carlsson, Fredrik & Kataria, Mitesh, 2016. "How are you? How's it going? What's up? What's happening? Nudging people to tell us how they really are," Working Papers in Economics 649, University of Gothenburg, Department of Economics.
    14. Zakaria Babutsidze & Nobuyuki Hanaki & Adam Zylbersztejn, 2021. "Nonverbal content and trust: An experiment on digital communication," Economic Inquiry, Western Economic Association International, vol. 59(4), pages 1517-1532, October.
    15. Prasenjit Banerjee & Vegard Iversen & Sandip Mitra & Antonio Nicolò & Kunal Sen, 2018. "Politicians and Their Promises in an Uncertain World: Evidence from a Lab-in-the-Field Experiment in India," Economics Discussion Paper Series 1806, Economics, The University of Manchester.
    16. repec:hal:wpaper:halshs-03620418 is not listed on IDEAS
    17. Jingnan Chen & Daniel Houser, 2017. "Promises and lies: can observers detect deception in written messages," Experimental Economics, Springer;Economic Science Association, vol. 20(2), pages 396-419, June.
    18. Walkowitz, Gari & Weiss, Arne R., 2017. "“Read my lips! (but only if I was elected)!” Experimental evidence on the effects of electoral competition on promises, shirking and trust," Journal of Economic Behavior & Organization, Elsevier, vol. 142(C), pages 348-367.
    19. Fluet, Claude & Galbiati, Rpbertp, 2016. "Lois et normes : les enseignements de l'économie comportementale," L'Actualité Economique, Société Canadienne de Science Economique, vol. 92(1-2), pages 191-215, Mars-Juin.
    20. Serra Garcia, M. & van Damme, E.E.C. & Potters, J.J.M., 2010. "Which Words Bond? An Experiment on Signaling in a Public Good Game (replaced by TILEC DP 2011-055)," Other publications TiSEM 5ed24dc3-e6cf-4fa4-bace-2, Tilburg University, School of Economics and Management.
    21. Nicolas Jacquemet & Stéphane Luchini & Jason F. Shogren & Adam Zylbersztejn, 2018. "Coordination with communication under oath," Experimental Economics, Springer;Economic Science Association, vol. 21(3), pages 627-649, September.

    More about this item

    Keywords

    Promises; Decision making; Field experiment; Loan; Repayment;
    All these keywords.

    JEL classification:

    • C93 - Mathematical and Quantitative Methods - - Design of Experiments - - - Field Experiments
    • D14 - Microeconomics - - Household Behavior - - - Household Saving; Personal Finance
    • D18 - Microeconomics - - Household Behavior - - - Consumer Protection
    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jeborg:v:140:y:2017:i:c:p:246-266. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jebo .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.