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The influence of sustainability orientation on entrepreneurial intentions -- Investigating the role of business experience

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  • Kuckertz, Andreas
  • Wagner, Marcus

Abstract

Do individuals who are concerned by issues of sustainability also exhibit stronger entrepreneurial intentions? Given that existing imperfections in the market create numerous opportunities for entrepreneurship connected with sustainable development, adding individual sustainability orientation to models of entrepreneurial intention could increase their explanatory power. Based on survey data collected from engineering and business students and alumni of three universities, we provide evidence that entering sustainability orientation into the equation is actually meaningful. However, our findings suggest that the positive impact of sustainability orientation vanishes with business experience. Consequently, we suggest measures to nourish an evidently existing potential for sustainable entrepreneurship.

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Bibliographic Info

Article provided by Elsevier in its journal Journal of Business Venturing.

Volume (Year): 25 (2010)
Issue (Month): 5 (September)
Pages: 524-539

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Handle: RePEc:eee:jbvent:v:25:y:2010:i:5:p:524-539

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Web page: http://www.elsevier.com/locate/jbusvent

Related research

Keywords: Sustainable entrepreneurship Sustainability orientation Entrepreneurial intention;

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Cited by:
  1. Banjo Roxas & Alan Coetzer, 2012. "Institutional Environment, Managerial Attitudes and Environmental Sustainability Orientation of Small Firms," Journal of Business Ethics, Springer, vol. 111(4), pages 461-476, December.
  2. Alkemade & Simona Negro & Neil Thompson & Marko Hekkert, 2011. "Towards a micro-level explanation of sustainability transitions: entrepreneurial strategies," Innovation Studies Utrecht (ISU) working paper series 11-01, Utrecht University, Department of Innovation Studies, revised Apr 2011.
  3. Patricia Crifo & Vanina Forget & Sabrina Teyssier, 2012. "The price of unsustainability: An experiment with professional private equity investors," Working Papers hal-00757203, HAL.
  4. Hall, Jeremy K. & Daneke, Gregory A. & Lenox, Michael J., 2010. "Sustainable development and entrepreneurship: Past contributions and future directions," Journal of Business Venturing, Elsevier, vol. 25(5), pages 439-448, September.

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