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Tourism development and changing rural identity in China

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  • Xue, Lan
  • Kerstetter, Deborah
  • Hunt, Carter

Abstract

This study examines the patterns and driving factors of identity change amongst residents of Chongdu Valley, China, who have been experiencing tourism development since the mid-1990s. Employing semi-structured interviews and participant observation, this study uncovered four types of identity change in the community: (1) a transition from notions of rural hardship to notions of rural amenity; (2) a corresponding transition from a sense of rural shame to a sense of rural pride; (3) an overall rise in community identity; and (4) rural identity became less “rural.” Residents’ identity changes can be attributed to three factors: shifted government policies, improved living standards, and host-guest interaction. The findings suggest that material changes brought by tourism development can impact residents’ rural identity change.

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  • Xue, Lan & Kerstetter, Deborah & Hunt, Carter, 2017. "Tourism development and changing rural identity in China," Annals of Tourism Research, Elsevier, vol. 66(C), pages 170-182.
    • Handle: RePEc:eee:anture:v:66:y:2017:i:c:p:170-182
    DOI: 10.1016/j.annals.2017.07.016
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    15. Yuqing Zhang & Chengcheng Zhan & Hui Wang & Ya Gao, 2022. "Evolution and reconstruction of settlement space in tourist islands: a case study of Dachangshan Island, Changhai County," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 24(8), pages 9777-9808, August.
    16. Guang-Bin Qu & Tian-Yu Zhao & Bo-Wei Zhu & Gwo-Hshiung Tzeng & Shan-Lin Huang, 2019. "Use of a Modified DANP-mV Model to Improve Quality of Life in Rural Residents: The Empirical Case of Xingshisi Village, China," IJERPH, MDPI, vol. 16(1), pages 1-22, January.
    17. Mousa Pazhuhan (Panahandeh Khah) & Nabi Moradpour & Bahar Beishami & Rando Värnik & Yenny Katherine Parra-Acosta & Rytis Skominas & Maryam Pour & Hossein Azadi, 2023. "Do Inhabitants’ Perceptions Support Tourism Sustainability? The Case of Khorramabad in Iran," Sustainability, MDPI, vol. 15(14), pages 1-16, July.
    18. A Fronzetti Colladon & B Guardabascio & R Innarella, 2021. "Using social network and semantic analysis to analyze online travel forums and forecast tourism demand," Papers 2105.07727, arXiv.org.
    19. Nanping Feng & Fenfen Wei & Kevin H. Zhang & Dongxiao Gu, 2018. "Innovating Rural Tourism Targeting Poverty Alleviation through a Multi-Industries Integration Network: the Case of Zhuanshui Village, Anhui Province, China," Sustainability, MDPI, vol. 10(7), pages 1-18, June.
    20. Binbin Li & Zengyu Mi & Zhenghe Zhang, 2020. "Willingness of the New Generation of Farmers to Participate in Rural Tourism: The Role of Perceived Impacts and Sense of Place," Sustainability, MDPI, vol. 12(3), pages 1-25, January.
    21. Lai, Zhaohao & Chen, Meiqiu & Liu, Taoju, 2020. "Changes in and prospects for cultivated land use since the reform and opening up in China," Land Use Policy, Elsevier, vol. 97(C).
    22. Li, Yiping & Zhang, Heqing & Zhang, Dian & Abrahams, Richard, 2019. "Mediating urban transition through rural tourism," Annals of Tourism Research, Elsevier, vol. 75(C), pages 152-164.
    23. Keshuai Xu & Jin Zhang & Fengjun Tian, 2017. "Community Leadership in Rural Tourism Development: A Tale of Two Ancient Chinese Villages," Sustainability, MDPI, vol. 9(12), pages 1-22, December.
    24. Keke Sun & Zeyu Xing & Xia Cao & Weijia Li, 2021. "The Regime of Rural Ecotourism Stakeholders in Poverty-Stricken Areas of China: Implications for Rural Revitalization," IJERPH, MDPI, vol. 18(18), pages 1-28, September.

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