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Compete in Price or Service?—A Study of Personalized Pricing and Money Back Guarantees

Citations

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Cited by:

  1. Hoo, Khim Kheong & Wooliscroft, Ben & Phillips, Megan, 2026. "A dual-theory examination of price guarantee advertising believability and its impact on consumer trust, satisfaction, and repurchase in retail," Journal of Retailing and Consumer Services, Elsevier, vol. 88(C).
  2. Li, Wei & Li, Yanglei & Chen, Jing & Chen, Bintong, 2025. "Strategic decentralization of self-branded and contract manufacturing businesses," European Journal of Operational Research, Elsevier, vol. 323(3), pages 868-887.
  3. Chen, Jing & Chen, Bintong & Li, Wei, 2018. "Who should be pricing leader in the presence of customer returns?," European Journal of Operational Research, Elsevier, vol. 265(2), pages 735-747.
  4. Li, Dan & Chen, Jing & Chen, Bintong & Liao, Yi, 2022. "Manufacturer’s contract choice and retailer’s returns management strategy," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 165(C).
  5. Zhang, Kun & Dai, Yue & Cai, Gangshu (George), 2025. "Unifying or discriminating: Competitive pricing strategies for multi-channel retailers," Journal of Retailing, Elsevier, vol. 101(3), pages 454-472.
  6. Wang, Lisha & Chen, Jing & Song, Huaming, 2021. "Marketplace or reseller? Platform strategy in the presence of customer returns," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 153(C).
  7. Liu, Jiqiong & Yuan, Rui & Feng, Shuai, 2023. "Whether to offer return-freight insurance or open a physical showroom: A strategic analysis of an online retailer’s decisions," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
  8. Chen, Jing & Yu, Bo & Chen, Bintong & Liu, Zhuojun, 2023. "Lenient vs. stringent returns policies in the presence of fraudulent returns: The role of customers’ fairness perceptions," Omega, Elsevier, vol. 117(C).
  9. Cao, Kaiying & Xu, Yuqiu & Hua, Ye & Choi, Tsan-Ming, 2023. "Supplier or co-optor: Optimal channel and logistics selection problems on retail platforms," European Journal of Operational Research, Elsevier, vol. 311(3), pages 971-988.
  10. Guo, Xiaowei & Zha, Yong & Chen, Huaping & Liang, Liang, 2023. "National brand manufacturers’ supply strategy in the presence of retailers’ store-branded lookalike packaging and consumer confusion about quality preference," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 175(C).
  11. Guo, Xiongfei & Chen, Jing & Wu, Jie & Zhang, Tinglong & Zhang, Hui, 2024. "Returns policy, in-store service, and contract strategies in the presence of customer returns," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 186(C).
  12. Xuelong Zhang & Huili Xu & Chenhui Zhang & Shuang Xiao & Ying Zhang, 2022. "Pricing Decision Models of the Dual Channel Supply Chain with Service Level and Return," Energies, MDPI, vol. 15(23), pages 1-13, December.
  13. Li, Wei & Chen, Jing, 2020. "Manufacturer’s vertical integration strategies in a three-tier supply chain," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 135(C).
  14. Ren, Minglun & Liu, Jiqiong & Feng, Shuai & Yang, Aifeng, 2021. "Pricing and return strategy of online retailers based on return insurance," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).
  15. Guo, Xiongfei & Chen, Jing, 2023. "Manufacturer’s quality improvement and Retailer’s In-store service in the presence of customer returns," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 177(C).
  16. Yan, Nina & Liu, Yang & Chen, Jing, 2022. "Competitors or frenemies? Strategic investment between competing channels," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 164(C).
  17. Li, Dan & Chen, Jing & Liao, Yi, 2021. "Optimal decisions on prices, order quantities, and returns policies in a supply chain with two-period selling," European Journal of Operational Research, Elsevier, vol. 290(3), pages 1063-1082.
  18. Fan, Huirong & Khouja, Moutaz & Gao, Jie & Zhou, Jing, 2023. "Incorporating social learning into the optimal return and pricing decisions of online retailers," Omega, Elsevier, vol. 118(C).
  19. Wan, Xing & Chen, Jing & Li, Wei, 2023. "The impact of retail pricing leadership under manufacturer encroachment," European Journal of Operational Research, Elsevier, vol. 310(1), pages 217-237.
  20. Tang, Ruihong & Yang, Lei, 2020. "Impacts of financing mechanism and power structure on supply chains under cap-and-trade regulation," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 139(C).
  21. Yuksektepe, Meltem & Hasiloglu, Selcuk Burak, 2025. "The role of sales magnet products in the sustainability of local grocery stores: An example of a grocery store focusing on local delicatessen products in Turkiye," Journal of Retailing and Consumer Services, Elsevier, vol. 86(C).
  22. Andrea Mor & Carlotta Orsenigo & Mauricio Soto Gomez & Carlo Vercellis, 2026. "Shaping the causes of product returns: topic modeling on online customer reviews," Electronic Commerce Research, Springer, vol. 26(1), pages 747-781, February.
  23. Chen, Jing & Chen, Bintong, 2019. "When should the offline retailer implement price matching?," European Journal of Operational Research, Elsevier, vol. 277(3), pages 996-1009.
  24. Zhu, Xiaoliang & Guo, Zixue & Yang, Guoqing, 2023. "Credit coguarantee loan buyback contracts: Equilibrium and coordination strategies," International Journal of Production Economics, Elsevier, vol. 262(C).
  25. Pun, Hubert & Chen, Jing & Li, Wei, 2020. "Channel strategy for manufacturers in the presence of service freeriders," European Journal of Operational Research, Elsevier, vol. 287(2), pages 460-479.
  26. Zhang, Yong & Zhang, Sheng Hao & Feng, Haofang, 2021. "The impacts of money-back guarantees in the presence of parallel importation," European Journal of Operational Research, Elsevier, vol. 295(1), pages 170-182.
  27. Wang, Chong & Chen, Jing & Chen, Xu, 2019. "The impact of customer returns and bidirectional option contract on refund price and order decisions," European Journal of Operational Research, Elsevier, vol. 274(1), pages 267-279.
  28. Chen, Xiaohong & Tan, Jitong & Wang, Fuqiang & Guo, Xiaolong, 2026. "Return freight insurance strategy in a hybrid selling mode of online retail platforms," European Journal of Operational Research, Elsevier, vol. 329(2), pages 591-606.
  29. Li, Wei & Chen, Jing & Liang, Gongqian & Chen, Bintong, 2018. "Money-back guarantee and personalized pricing in a Stackelberg manufacturer's dual-channel supply chain," International Journal of Production Economics, Elsevier, vol. 197(C), pages 84-98.
  30. Li, Xiaoxiao & Gao, Jie & Bian, Yiwen, 2023. "Return freight insurance strategies for the online retailer and insurance company," International Journal of Production Economics, Elsevier, vol. 256(C).
  31. Li, Wei & Chen, Jing, 2018. "Pricing and quality competition in a brand-differentiated supply chain," International Journal of Production Economics, Elsevier, vol. 202(C), pages 97-108.
  32. Yang, Lei & Tang, Ruihong, 2019. "Comparisons of sales modes for a fresh product supply chain with freshness-keeping effort," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 125(C), pages 425-448.
  33. Huang, Zongsheng & Feng, Ting, 2020. "Money-back guarantee and pricing decision with retailer's store brand," Journal of Retailing and Consumer Services, Elsevier, vol. 52(C).
  34. Xiong, Hui & Liu, Jie, 2023. "Return insurance in a competitive market: Benefiting the high-quality or low-quality retailer?," International Journal of Production Economics, Elsevier, vol. 255(C).
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