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Avatar-mediated experience in the metaverse: The impact of avatar realism on user-avatar relationship

Citations

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Cited by:

  1. Chakraborty, Debarun & Polisetty, Aruna & Rana, Nripendra P., 2024. "Consumers' continuance intention towards metaverse-based virtual stores: A multi-study perspective," Technological Forecasting and Social Change, Elsevier, vol. 203(C).
  2. Ki, Chung-Wha (Chloe) & Chong, Sze Man & Aw, Eugene Cheng-Xi & Lam, Magnum Man-Lok & Wong, Christina W.Y., 2025. "Metaverse consumer behavior: Investigating factors driving consumer participation in the transitory metaverse, avatar personalization, and digital fashion adoption," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  3. Yang, Liang, 2024. "Metaverse Identity: Core Principles and Critical Challenges," 24th ITS Biennial Conference, Seoul 2024. New bottles for new wine: digital transformation demands new policies and strategies 302504, International Telecommunications Society (ITS).
  4. Roberto Bruni & Annarita Colamatteo & Dušan Mladenović, 2024. "How the metaverse influences marketing and competitive advantage of retailers: predictions and key marketing research priorities," Electronic Commerce Research, Springer, vol. 24(2), pages 965-982, June.
  5. Gleim, Mark R. & McCullough, Heath & Gabler, Colin & Ferrell, Linda & Ferrell, O.C., 2025. "Examining the customer experience in the metaverse retail revolution," Journal of Business Research, Elsevier, vol. 186(C).
  6. Mehrotra, Ankit & Agarwal, Reeti & Khalil, Ashraf & Alzeiby, Ebtesam Abdullah & Agarwal, Vaishali, 2024. "Nitty-gritties of customer experience in metaverse retailing," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  7. Bilgihan, Anil & Leong, Aliana Man Wai & Okumus, Fevzi & Bai, Jingyi, 2024. "Proposing a metaverse engagement model for brand development," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
  8. Rahman, Syed Mahmudur & Chowdhury, Noman H. & Bowden, Jana Lay-Hwa & Carlson, Jamie, 2025. "Metaverse platform attributes and customer experience measurement," Journal of Retailing and Consumer Services, Elsevier, vol. 83(C).
  9. Mkedder, Nadjim & Das, Manish, 2024. "Metaverse integration challenges: An in-depth ISM and MICMAC analysis," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
  10. Petr, Christine & Caudan, Paul, 2024. "Ethical marketing framework for metaverse simulated experiences of tourism (SET): An exploration of consumers’ aspirations and fears," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  11. Nunkoo, Robin & Shukla, Anuja & Mishra, Anubhav, 2024. "The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse," Journal of Retailing and Consumer Services, Elsevier, vol. 81(C).
  12. Yang, Defeng & Zhang, Jiaen & Sun, Yu & Huang, Zan, 2024. "Showing usage behavior or not? The effect of virtual influencers’ product usage behavior on consumers," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  13. Christine Petr & Paul Caudan, 2024. "Ethical marketing framework for metaverse simulated experiences of tourism (SET): An exploration of consumers’ aspirations and fears," Post-Print hal-04554364, HAL.
  14. Shahzad, Khuram & Ashfaq, Muhammad & Zafar, Abaid Ullah & Basahel, Sarah, 2024. "Is the future of the metaverse bleak or bright? Role of realism, facilitators, and inhibitors in metaverse adoption," Technological Forecasting and Social Change, Elsevier, vol. 209(C).
  15. Eggenschwiler, Matthias & Linzmajer, Marc & Roggeveen, Anne L. & Rudolph, Thomas, 2024. "Retailing in the metaverse: A framework of managerial considerations for success," Journal of Retailing and Consumer Services, Elsevier, vol. 79(C).
  16. Kumar, Aman & Shankar, Amit & Nayal, Preeti, 2024. "Metaverse is not my cup of tea! An investigation into how personality traits shape metaverse usage intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
  17. Ghali, Zohra & Rather, Raouf Ahmad & Khan, Imran, 2024. "Investigating metaverse marketing-enabled consumers’ social presence, attachment, engagement and (re)visit intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
  18. Kim, Hyojung & Yoo, Jungmin & Park, Minjung, 2025. "Metaverse friends with social benefits: Effects of social identity on the intention to purchase virtual products through site attachment, user engagement, and public self-consciousness," Journal of Retailing and Consumer Services, Elsevier, vol. 83(C).
  19. Aubert, Alice H. & Schmid, Sara & Lienert, Judit, 2024. "Can online interfaces enhance learning for public decision-making? Eliciting citizens’ preferences for multicriteria decision analysis," European Journal of Operational Research, Elsevier, vol. 314(2), pages 760-775.
  20. Kumar, Aman & Shankar, Amit, 2024. "Building a sustainable future with enterprise metaverse in a data-driven era: A technology-organization-environment (TOE) perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 81(C).
  21. Zhang, Haowei & Lv, Yang & Zhang, Justin Zuopeng & Hollebeek, Linda D. & Behl, Abhishek & Urbonavicius, Sigitas, 2025. "Exploring purchase intention in metaverse retailing: Insights from an automotive platform," Journal of Retailing and Consumer Services, Elsevier, vol. 82(C).
  22. Kumar, Aman & Shankar, Amit & Agarwal, Reeti & Agarwal, Vaishali & Alzeiby, Ebtesam Abdullah, 2024. "With enterprise metaverse comes great possibilities! Understanding metaverse usage intention from an employee perspective," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
  23. Dwivedi, Yogesh K. & Balakrishnan, Janarthanan & Mishra, Anubhav & Bock, Koen W. De & Al-Busaidi, Adil S., 2024. "The role of embodiment, experience, and self-image expression in creating continuance intention in the metaverse," Technological Forecasting and Social Change, Elsevier, vol. 203(C).
  24. Kaloyana Naneva, 2024. "Can We 'Solve' Anonymity in Economic Experiments? Virtual Humans in High-Immersive Environments as a Method of Identification," Journal of Behavioral Economics for Policy, Society for the Advancement of Behavioral Economics (SABE), vol. 8(S1), pages 33-39, December.
  25. Roh, Taewoo & Xiao, Shufeng & Park, Byung Il, 2024. "What makes metaverse users immersed in the flow state in an emerging market? An application of affordance theory and ISSM," Journal of Retailing and Consumer Services, Elsevier, vol. 81(C).
  26. Batat, Wided, 2024. "Phygital customer experience in the metaverse: A study of consumer sensory perception of sight, touch, sound, scent, and taste," Journal of Retailing and Consumer Services, Elsevier, vol. 78(C).
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