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Unfolding the ambidextrous effects of proactive and responsive market orientation

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  1. Youngtak M. Kim & John R. Busenbark & Seung-Hwan Jeong & Son K. Lam, 2022. "The performance impact of marketing dualities: a response surface approach to resolving empirical challenges," Journal of the Academy of Marketing Science, Springer, vol. 50(5), pages 915-940, September.
  2. Chang, Yuan-Chieh & Chen, Min-Nan, 2016. "Service regime and innovation clusters: An empirical study from service firms in Taiwan," Research Policy, Elsevier, vol. 45(9), pages 1845-1857.
  3. Simeoni, Francesca & Brunetti, Federico & Mion, Giorgio & Baratta, Rossella, 2020. "Ambidextrous organizations for sustainable development: The case of fair-trade systems," Journal of Business Research, Elsevier, vol. 112(C), pages 549-560.
  4. Randhawa, Krithika & Wilden, Ralf & Gudergan, Siegfried, 2021. "How to innovate toward an ambidextrous business model? The role of dynamic capabilities and market orientation," Journal of Business Research, Elsevier, vol. 130(C), pages 618-634.
  5. Blume, Maximilian & Oberländer, Anna Maria & Röglinger, Maximilian & Rosemann, Michael & Wyrtki, Katrin, 2020. "Ex ante assessment of disruptive threats: Identifying relevant threats before one is disrupted," Technological Forecasting and Social Change, Elsevier, vol. 158(C).
  6. Hamed Ali Al Azzani & Normal Mat Jusoh & Aamir Abbas, 2024. "Market and Supply Chain Orientation; Dynamic Capabilities Leading to Innovation and Operational Capabilities," SAGE Open, , vol. 14(2), pages 21582440241, June.
  7. Younès El Manzani & Mostapha El Idrissi & Zakaria Lissaneddine, 2022. "Soft quality management practices and product innovation ambidexterity: the mediating role of market orientation ambidexterity," Post-Print hal-04317941, HAL.
  8. Lv, David Diwei & Chen, Weihong & Zhu, Hang & Lan, Hailin, 2019. "How does inconsistent negative performance feedback affect the R&D investments of firms? A study of publicly listed firms," Journal of Business Research, Elsevier, vol. 102(C), pages 151-162.
  9. Martin Owusu Ansah & Nicholas Addai-Boamah & Abeeku Bylon Bamfo & Lucy Afeafa Ry-Kottoh, 2022. "Organizational ambidexterity and financial performance in the banking industry: evidence from a developing economy," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 27(3), pages 250-263, September.
  10. Li, Yang & Chen, Meng & Cai, Zhao & Liu, Hefu, 2023. "Online-offline channel integration and innovation ambidexterity: Roles of top management team and environmental dynamism," Journal of Business Research, Elsevier, vol. 160(C).
  11. Hoque, Mohammad Tayeenul & Nath, Prithwiraj & Ahammad, Mohammad Faisal & Tzokas, Nikolaos & Yip, Nick, 2022. "Constituents of dynamic marketing capability: Strategic fit and heterogeneity in export performance," Journal of Business Research, Elsevier, vol. 144(C), pages 1007-1023.
  12. Bodlaj, Mateja & Čater, Barbara, 2022. "Responsive and proactive market orientation in relation to SMEs’ export venture performance: The mediating role of marketing capabilities," Journal of Business Research, Elsevier, vol. 138(C), pages 256-265.
  13. Wang, Shanshan & Li, Jing & Zhao, Tianyi, 2025. "Participation in standardization and firm innovation performance: A polynomial regression with response surface analysis," Journal of Business Research, Elsevier, vol. 201(C).
  14. Morimura, Fumikazu & Sakagawa, Yuji, 2023. "The intermediating role of big data analytics capability between responsive and proactive market orientations and firm performance in the retail industry," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
  15. David B. Audretsch & Maribel Guerrero, 2023. "Is ambidexterity the missing link between entrepreneurship, management, and innovation?," The Journal of Technology Transfer, Springer, vol. 48(6), pages 1891-1918, December.
  16. Guo, Jingjing & Zhou, Shasha & Chen, Jin & Chen, Qi, 2021. "How information technology capability and knowledge integration capability interact to affect business model design:A polynomial regression with response surface analysis," Technological Forecasting and Social Change, Elsevier, vol. 170(C).
  17. Morimura, Fumikazu & Sakagawa, Yuji, 2018. "Information technology use in retail chains: Impact on the standardisation of pricing and promotion strategies and performance," Journal of Retailing and Consumer Services, Elsevier, vol. 45(C), pages 81-91.
  18. An, Meng & Lin, Jiabao & Luo, Xin (Robert), 2024. "The impact of human AI skills on organizational innovation: The moderating role of digital organizational culture," Journal of Business Research, Elsevier, vol. 182(C).
  19. Jiménez, Alfredo & Boehe, Dirk, 2018. "How do political and market exposure nurture ambidexterity?," Journal of Business Research, Elsevier, vol. 89(C), pages 67-76.
  20. Smirnova, Maria M. & Rebiazina, Vera A. & Frösén, Johanna, 2018. "Customer orientation as a multidimensional construct: Evidence from the Russian markets," Journal of Business Research, Elsevier, vol. 86(C), pages 457-467.
  21. Diwei Lv, David & Zhu, Hang & Chen, Weihong & Lan, Hailin, 2021. "Negative performance feedback and firm cooperation: How multiple upward social comparisons affect firm cooperative R&D," Journal of Business Research, Elsevier, vol. 132(C), pages 872-883.
  22. Bhattarai, Charan Raj & Kwong, Caleb C.Y. & Tasavori, Misagh, 2019. "Market orientation, market disruptiveness capability and social enterprise performance: An empirical study from the United Kingdom," Journal of Business Research, Elsevier, vol. 96(C), pages 47-60.
  23. Ana Maria Simões Ribeiro & Rogério Tadeu de Oliveira Lacerda & Michel Becker, 2024. "Operationalizing Dynamic Capabilities and Market Orientation: Empirical Insights for Startups in Dynamic Environments," International Journal of Business and Management, Canadian Center of Science and Education, vol. 19(1), pages 1-75, February.
  24. Úbeda-García, Mercedes & Claver-Cortés, Enrique & Marco-Lajara, Bartolomé & Zaragoza-Sáez, Patrocinio, 2020. "Toward a dynamic construction of organizational ambidexterity: Exploring the synergies between structural differentiation, organizational context, and interorganizational relations," Journal of Business Research, Elsevier, vol. 112(C), pages 363-372.
  25. Wenjun Huang & Takeyasu Ichikohji, 2024. "How dynamic capabilities enable Chinese SMEs to survive and thrive during COVID-19: Exploring the mediating role of business model innovation," PLOS ONE, Public Library of Science, vol. 19(5), pages 1-26, May.
  26. Eva Dötschel & Sebastian Junge & Tobias Guthmann, 2024. "Location is everything: Explorative and exploitative learning, non-scale free resources, and firm performance of German companies," Journal of Business Economics, Springer, vol. 94(2), pages 279-309, February.
  27. Stathakopoulos, Vlasis & Kottikas, Konstantinos G. & Theodorakis, Ioannis G. & Kottika, Efthymia, 2019. "Market-driving strategy and personnel attributes: Top management versus middle management," Journal of Business Research, Elsevier, vol. 104(C), pages 529-540.
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