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Soziale Strukturen des Erfolgs: Winner-take-all-Prozesse in der Kreativwirtschaft

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  • Lutter, Mark

Abstract

Wie entstehen Erfolgskonzentrationen? Während das Winner-take-all-Phänomen bisher als Konzentrationsprozess auf der Nachfrageseite durch massenhaft gleichförmige Kaufentscheidungen der Konsumenten begriffen wurde, sind Bedingungen und Konstellationen auf der Anbieterseite wenig berücksichtigt worden. In diesem Beitrag werden sechs Ansätze diskutiert, die das Potenzial einer soziologischen Erklärung des Winner- take-all-Phänomens ausloten. Jeder der Ansätze versucht dabei, Erfolgsungleichheiten aus den sozialen Strukturen heraus zu erklären, in die die Akteure auf dem Arbeitsmarkt eingebettet sind. Der Beitrag versteht sich als erster Zugang zu einem in der Soziologie zwar noch wenig erforschten, doch wichtigen Phänomen sozialer Ungleichheit und soll den Raum für zukünftige empirische Studien öffnen.

Suggested Citation

  • Lutter, Mark, 2012. "Soziale Strukturen des Erfolgs: Winner-take-all-Prozesse in der Kreativwirtschaft," MPIfG Discussion Paper 12/7, Max Planck Institute for the Study of Societies.
  • Handle: RePEc:zbw:mpifgd:127
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