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Konzepte und Wirkungen nachhaltigen Unternehmertums

Author

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  • Maaß, Frank
  • Chlosta, Simone
  • Icks, Annette
  • Welter, Friederike

Abstract

Betriebliches Nachhaltigkeitsmanagement zielt auf einen verantwortungsvollen Umgang mit Ressourcen und auf die entsprechende Gestaltung der innerbetrieblichen Abläufe ab. Dabei nutzen Unternehmen, die nachhaltiges Wirtschaften mit strategischen Zielen verbinden und hierbei über das gesetzlich Geforderte und bloße Philanthropie hinausgehen, die Instrumente des Stakeholder Managements sowie der Corporate Compliance. Im Alltag werden diese Managementansätze von kleinen, mittleren wie auch großen Unternehmen gleichermaßen angewendet. Daneben existiert eine Vielzahl an weiteren Konzepten, die sich bei näherer Betrachtung jedoch als Varianten der beiden vorgenannten Nachhaltigkeitskonzeptionen erweisen. Während die Unternehmen die betriebswirtschaftlichen Effekte ihres Nachhaltigkeitsengagements durchaus einschätzen können (Ressourcenzugewinn, Signal-, Motivations- und Bindungswirkungen), sind die volkswirtschaftlichen Effekte kaum eindeutig messbar.

Suggested Citation

  • Maaß, Frank & Chlosta, Simone & Icks, Annette & Welter, Friederike, 2014. "Konzepte und Wirkungen nachhaltigen Unternehmertums," IfM-Materialien 227, Institut für Mittelstandsforschung (IfM) Bonn.
  • Handle: RePEc:zbw:ifmmat:227
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    References listed on IDEAS

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    1. Cohen, Boyd & Winn, Monika I., 2007. "Market imperfections, opportunity and sustainable entrepreneurship," Journal of Business Venturing, Elsevier, vol. 22(1), pages 29-49, January.
    2. Pies, Ingo & Brinkmann, Johanna, 2005. "Corporate Citizenship: Raison d'être korporativer Akteure aus Sicht der ökonomischen Ethik," Discussion Papers 2005-1, Martin Luther University of Halle-Wittenberg, Chair of Economic Ethics.
    3. J.P. Gond & A. El Akremi & J. Igalens & V. Swaen, 2011. "A corporate social responsibility," Post-Print hal-00826426, HAL.
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    Cited by:

    1. Welter, Friederike & May-Strobl, Eva & Schlömer-Laufen, Nadine & Kranzusch, Peter & Ettl, Kerstin, 2014. "Das Zukunftspanel Mittelstand: Eine Expertenbefragung zu den Herausforderungen des Mittelstands," IfM-Materialien 229, Institut für Mittelstandsforschung (IfM) Bonn.

    More about this item

    Keywords

    Nachhaltigkeit; Unternehmerische Verantwortung; CSR; Stakeholder Management; Corporate Compliance; KMU; Deutschland; Sustainability; Corporate Social Responsibility; Stakeholder Management; Corporate Compliance; SME; Germany;

    JEL classification:

    • D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
    • L11 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Production, Pricing, and Market Structure; Size Distribution of Firms
    • L25 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Firm Performance
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • Q01 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - General - - - Sustainable Development

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