Local Heroes and Superstars - An Empirical Analysis of Star Attraction in German Soccer
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Other versions of this item:
- Leif Brandes & Egon Franck & Stephan Nuesch, 2006. "Local Heroes and Superstars - An Empirical Analysis of Star Attraction in German Soccer," Working Papers 0046, University of Zurich, Institute for Strategy and Business Economics (ISU), revised 2007.
References listed on IDEAS
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- Daniel Hogele & Sascha L. Schmidt & Benno Torgler, 2012.
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More about this item
Keywordssuperstar effect; consumer demand; soccer; talent; popularity;
- D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
- L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
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