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Entrepreneurship - the key for a successful museum

Author

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  • Coman, Adela
  • Pop, Izabela

Abstract

For many people, museums are institutions that exist solely to preserve in time and ensure the conditions for keeping alive the memory of its citizens regarding the historical elements that characterize the past of a society. As incredible as it may seem, in addition to this role, museums also have an important contribution both to the creation of a proper system of social values and to the increase of the regional economic development. Museums operate by the same rules as any other organization: they have certain goals which, in order to be achieved, require processing resources which have to be turned into outputs. Furthermore, the business functions such as research and development, production, marketing, personnel, finance and accounting are also found in museums. Given the existing similarities, some questions arise: should entrepreneurship be applied to museums as it is for private organizations, or should it not? What would be the effects of an active, innovative and creative museum behavior, focused on opportunities and results? Would it be ethical for museums to adopt an entrepreneurial behavior or should they be strictly limited to the achievement of current activities? This article aims at making a brief analysis of the roles played by museums in the market, the distinctive features of the museum entrepreneurship and, accordingly, the organizational, social, and economical effects that would result from applying/using entrepreneurship in museums.

Suggested Citation

  • Coman, Adela & Pop, Izabela, 2012. "Entrepreneurship - the key for a successful museum," MPRA Paper 67430, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:67430
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    References listed on IDEAS

    as
    1. Martin Feldstein, 1991. "Introduction to "The Economics of Art Museums"," NBER Chapters, in: The Economics of Art Museums, pages 1-12, National Bureau of Economic Research, Inc.
    2. Martin Feldstein, 1991. "The Economics of Art Museums," NBER Books, National Bureau of Economic Research, Inc, number feld91-1.
    3. Arjo Klamer, 2011. "Cultural entrepreneurship," The Review of Austrian Economics, Springer;Society for the Development of Austrian Economics, vol. 24(2), pages 141-156, June.
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    Cited by:

    1. Cucoșel, Constantin & Pop, Izabela Luiza, 2017. "Financial diagnosis of the „Baia Mare Art Center” County Art Museum," MPRA Paper 83325, University Library of Munich, Germany.
    2. Izabela Luiza POP, 2017. "Financial Diagnosis as a Tool of Improving the Performance of an Organisation," North Economic Review, Technical University of Cluj Napoca, Department of Economics and Physics, vol. 1(1), pages 291-302, October.

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    More about this item

    Keywords

    entrepreneurship; museums; market; society;
    All these keywords.

    JEL classification:

    • L26 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Entrepreneurship
    • L3 - Industrial Organization - - Nonprofit Organizations and Public Enterprise
    • L31 - Industrial Organization - - Nonprofit Organizations and Public Enterprise - - - Nonprofit Institutions; NGOs; Social Entrepreneurship

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