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Combining web and face-to-face in travel surveys: comparability challenges?

Author

Listed:
  • Caroline Bayart

    (SAF - Laboratoire de Sciences Actuarielle et Financière - UCBL - Université Claude Bernard Lyon 1 - Université de Lyon)

  • Patrick Bonnel

    (LET - Laboratoire d'économie des transports - UL2 - Université Lumière - Lyon 2 - ENTPE - École Nationale des Travaux Publics de l'État - CNRS - Centre National de la Recherche Scientifique)

Abstract

Response rates for household travel surveys are tending to fall, and it seems unlikely that this trend will be reversed in the future. In recent years, travel data collection methods have evolved in order to obtain reliable data that are sufficiently detailed to feed increasingly complex models, and in order to integrate new technologies into survey protocols (Internet, GPS...). Combining different media is an obvious low-cost way of improving data quality as it increases the overall response rate. But the question of the comparability of data over time and between different survey modes remains unresolved. This paper makes a comparative analysis between the travel behaviours of web-based survey respondents and respondents to a face-to-face interview. The data were obtained from the 2006 Lyon conurbation household travel survey. Our analysis shows that the Internet respondents reported fewer trips per day than the face-to-face respondents (3.00 vs. 4.04 daily trips), and that the differences between the two groups varied according to the travel mode and trip purpose. While part of this difference can be explained by socioeconomic disparities (the Internet respondents had a specific profile) we cannot exclude the possibility of under-reporting due to the web medium.

Suggested Citation

  • Caroline Bayart & Patrick Bonnel, 2012. "Combining web and face-to-face in travel surveys: comparability challenges?," Post-Print halshs-01053165, HAL.
    • Handle: RePEc:hal:journl:halshs-01053165
    DOI: 10.1007/s11116-012-9393-x
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    References listed on IDEAS

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    Cited by:

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    4. Bayart, Caroline & Bonnel, Patrick & Havet, Nathalie, 2018. "Daily (im)mobility behaviours in France: An application of hurdle models," Transportation Research Part A: Policy and Practice, Elsevier, vol. 116(C), pages 456-467.
    5. Mir Aftab Hussain Talpur & Madzlan Napiah & Imtiaz Ahmed Chandio & Shabir Hussain Khahro, 2012. "Transportation Planning Survey Methodologies for the Proposed Study of Physical and Socio-economic Development of Deprived Rural Regions: A Review," Modern Applied Science, Canadian Center of Science and Education, vol. 6(7), pages 1-1, July.
    6. Hubert Verreault & Catherine Morency, 2018. "Integration of a phone-based household travel survey and a web-based student travel survey," Transportation, Springer, vol. 45(1), pages 89-103, January.
    7. Aschauer, Florian & Hössinger, Reinhard & Jara-Diaz, Sergio & Schmid, Basil & Axhausen, Kay & Gerike, Regine, 2021. "Comprehensive data validation of a combined weekly time use and travel survey," Transportation Research Part A: Policy and Practice, Elsevier, vol. 153(C), pages 66-82.

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