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Diversification of the marketing chains among organic producers

Author

Listed:
  • Corsi, Alessandro
  • Borsotto, Patrizia
  • Borri, Ilaria
  • Strom, Steinar

Abstract

Diversification of consumers’ demand and environmental concerns are at the origin of a trend towards short marketing chains and towards direct links between consumers and farmers in developed countries. This paper explores farmers’ motivations for choosing these types of marketing chains and/or the “traditional” ones. To this purpose, a theoretical model of marketing chain choice is developed, and a multivariate probit model of organic farmers’ choice of the marketing chain is estimated from a unique data set of organic farms in an Italian region.

Suggested Citation

  • Corsi, Alessandro & Borsotto, Patrizia & Borri, Ilaria & Strom, Steinar, 2009. "Diversification of the marketing chains among organic producers," 2009 Conference, August 16-22, 2009, Beijing, China 51422, International Association of Agricultural Economists.
  • Handle: RePEc:ags:iaae09:51422
    DOI: 10.22004/ag.econ.51422
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    Cited by:

    1. Corsi, Alessandro & Frontuto, Vito & Novelli, Silvia, 2022. "Relational goods and direct purchase from farmers: estimating the value of the relationship between consumers and producers," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 25(2), March.
    2. Wille, Stefan Clemens & Barklage, Britta & Spiller, Achim & von Meyer-Höfer, Marie, 2018. "Challenging factors of farmer-to-consumer direct marketing: An empirical analysis of German livestock owners," DARE Discussion Papers 1807, Georg-August University of Göttingen, Department of Agricultural Economics and Rural Development (DARE).
    3. Alessandro Corsi & Silvia Novelli & Giacomo Pettenati, 2018. "Producer and farm characteristics, type of product, location: Determinants of on‐farm and off‐farm direct sales by farmers," Agribusiness, John Wiley & Sons, Ltd., vol. 34(3), pages 631-649, June.
    4. Corsi, Alessandro & Novelli, Silvia & Pettenati, Giacomo, 2014. "Alternative Food Networks in Piedmont: determinants of on-farm and off-farm direct sales by farmers," 2014 Third Congress, June 25-27, 2014, Alghero, Italy 173035, Italian Association of Agricultural and Applied Economics (AIEAA).
    5. Thai Thuy Pham & Ludwig Theuvsen & Verena Otter, 2019. "Determinants of Smallholder Farmers' Marketing Channel Choice: Evidence from the Vietnamese Rice Sector," Asian Economic Journal, East Asian Economic Association, vol. 33(3), pages 281-300, September.

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