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Priya Narayanan

Personal Details

First Name:Priya
Middle Name:
Last Name:Narayanan
Suffix:
RePEc Short-ID:pna798
[This author has chosen not to make the email address public]

Affiliation

Indian Institute of Management Kozhikode (IIMK)

Kozhikode, India
http://www.iimk.ac.in/
RePEc:edi:iikmmin (more details at EDIRC)

Research output

as
Jump to: Working papers Articles

Working papers

  1. Priya Narayanan, 2023. "From “Making Charges” to “Crafting Premium”: Determining the Feasibility of a Novel Strategy for Marketing Gold Jewelry," Working papers 580, Indian Institute of Management Kozhikode.
  2. Priya Narayanan, 2023. "Not All Gold Glitters the Same: Unpacking Investment and Sentiment for Effective Persuasion to Drive Gold Monetization in India," Working papers 581, Indian Institute of Management Kozhikode.
  3. Narayanan, Priya & Gopalakrishnan, Balagopal & Sahay, Arvind, 2017. "Gold Monetization in India as a Transformative Policy: A Mixed Method Analysis," IIMA Working Papers WP2017-01-02, Indian Institute of Management Ahmedabad, Research and Publication Department.
  4. Koshy, Abraham & Narayanan, Priya, 2017. "A Study of the Evolution of Nature and Narration of Brands in an Emerging Market," IIMA Working Papers WP 2017-05-01, Indian Institute of Management Ahmedabad, Research and Publication Department.

Articles

  1. Priya Narayanan, 2022. "Case Analysis for ‘Managing Adversity: Brands and COVID-19’," Vikalpa: The Journal for Decision Makers, , vol. 47(2), pages 116-118, June.
  2. Narayanan, Priya & Gopalakrishnan, Balagopal & Sahay, Arvind, 2020. "Understanding the government's attempt to transform attitudes towards a critical resource: Gold monetization in India," Resources Policy, Elsevier, vol. 66(C).

Citations

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Working papers

    Sorry, no citations of working papers recorded.

Articles

  1. Narayanan, Priya & Gopalakrishnan, Balagopal & Sahay, Arvind, 2020. "Understanding the government's attempt to transform attitudes towards a critical resource: Gold monetization in India," Resources Policy, Elsevier, vol. 66(C).

    Cited by:

    1. Mukherjee, Paramita & Mukherjee, Vivekananda, 2020. "Assessing the scope of gold refineries in India: Evidence from survey data," Resources Policy, Elsevier, vol. 69(C).
    2. Seetha Menon, 2023. "The effect of domestic violence on cardiovascular risk," Review of Economics of the Household, Springer, vol. 21(2), pages 371-395, June.

More information

Research fields, statistics, top rankings, if available.

Statistics

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Co-authorship network on CollEc

NEP Fields

NEP is an announcement service for new working papers, with a weekly report in each of many fields. This author has had 1 paper announced in NEP. These are the fields, ordered by number of announcements, along with their dates. If the author is listed in the directory of specialists for this field, a link is also provided.
  1. NEP-IPR: Intellectual Property Rights (1) 2017-05-28. Author is listed
  2. NEP-MKT: Marketing (1) 2017-05-28. Author is listed

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