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The Power Of Non-Contractual Innovation

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  • F. XAVIER OLLEROS

    (Department of Management and Technology, Université du Québec à Montréal, CP 6192, succursale Centre-Ville, Montréal, H3C 4R2, Canada)

Abstract

Currently, all major IT and telecom firms are busy trying to stimulate non-contractual complementary developments around their own core competences and offerings. But little has been done to explain the logic, strengths, and weaknesses of non-contractual innovation. The literature on open-platform leadership recognises the importance of non-contractual innovation, but only within the limited confines of a normative approach based on two implicit assumptions: that a platform's core and periphery are sharply and easily differentiated and that platforms are always grown and orchestrated from a monolithic core. Through analysis of two cases of decentralised open innovation: the emergence of video rental stores and the emergence of desktop-publishing systems. I argue that these assumptions do not apply to all open platforms. I conclude that by forcing a hierarchical framework onto the analysis, the normative approach underplays the role of non-contractual innovation and turns a blind eye to the radically self-organised and unforeseeable nature of some platforms' success.

Suggested Citation

  • F. Xavier Olleros, 2007. "The Power Of Non-Contractual Innovation," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 11(01), pages 93-113.
  • Handle: RePEc:wsi:ijimxx:v:11:y:2007:i:01:n:s1363919607001631
    DOI: 10.1142/S1363919607001631
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    References listed on IDEAS

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    1. Antonio Caparrós Ruiz & Mª. Lucía Navarro Gómez, 2002. "Factors affecting quits and layoffs in Spain," Economic Working Papers at Centro de Estudios Andaluces E2002/16, Centro de Estudios Andaluces.
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    Cited by:

    1. Mondragon, Christian Coronado & Mondragon, Adrian Coronado & Miller, Roger & Mondragon, Etienne Coronado, 2009. "Managing technology for highly complex critical modular systems: The case of automotive by-wire systems," International Journal of Production Economics, Elsevier, vol. 118(2), pages 473-485, April.

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