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Benchmarking The Performance Of Malaysia’S Construction Industry

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Listed:
  • Tamara JOVANOV APASIEVA
  • Stefani UGRINOVSKA
  • Monika ARSOVA

Abstract

WHAT MAKES CONSUMERS BUY BRANDED GOODS IN DEVELOPING MARKETS? THE IMPORTANCE OF LOYALTY, E-WOM AND HABITS

Suggested Citation

  • Tamara JOVANOV APASIEVA & Stefani UGRINOVSKA & Monika ARSOVA, 2026. "Benchmarking The Performance Of Malaysia’S Construction Industry," Management Research and Practice, Research Centre in Public Administration and Public Services, Bucharest, Romania, vol. 18(2), pages 16-36, June.
    • Handle: RePEc:rom:mrpase:v:18:y:2026:i:2:p:16-36
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    References listed on IDEAS

    as
    1. Wang, Xia & Yu, Chunling & Wei, Yujie, 2012. "Social Media Peer Communication and Impacts on Purchase Intentions: A Consumer Socialization Framework," Journal of Interactive Marketing, Elsevier, vol. 26(4), pages 198-208.
    2. Yoo, Boonghee & Donthu, Naveen, 2001. "Developing and validating a multidimensional consumer-based brand equity scale," Journal of Business Research, Elsevier, vol. 52(1), pages 1-14, April.
    3. Khaled Khellil & Kamilia Loucif, 2025. "The Influence Of Online Reviews On Customer Decisions In Algerian E-Marketplaces," Economic Annals, Faculty of Economics and Business, University of Belgrade, vol. 70(246), pages 141-174, July – Se.
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