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AI-imputed and crowdsourced price data show strong agreement with traditional price surveys in data-scarce environments

Author

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  • Julius Adewopo
  • Bo Pieter Johannes Andrée
  • Helen Peter
  • Gloria Solano-Hermosilla
  • Fabio Micale

Abstract

Continuous access to up-to-date food price data is crucial for monitoring food security and responding swiftly to emerging risks. However, in many food-insecure countries, price data is often delayed, lacks spatial detail, or is unavailable during crises when markets may become inaccessible, and rising prices can rapidly exacerbate hunger. Recent innovations, such as AI-driven data imputation and crowdsourcing, present new opportunities to generate continuous, localized price data. This paper evaluates the reliability of these approaches by comparing them to traditional enumerator-led data collection in northern Nigeria, a region affected by conflict, food insecurity, and data scarcity. The analysis examines crowdsourced prices for two staple food commodities, maize and rice, submitted daily by volunteers through a smartphone application over 36 months (2019–2021), and compares them with data collected concurrently by trained enumerators during the final eight months of 2021. Additionally, the crowdsourced dataset is compared to AI-imputed prices from the World Bank’s Real-Time Prices (RTP) database. Data from the alternative methods reflected similar price inflation trends during the COVID-19 pandemic. Pearson’s correlation coefficients indicate strong statistical agreement between crowdsourced and enumerator-collected prices (r = 0.94 for yellow and white maize, r = 0.96 for Indian rice, and r = 0.78 for Thailand rice). Furthermore, the crowdsourced data shows a high correlation with the AI-imputed prices (r = 0.99 for maize, and r = 0.94 for rice). The results from additional statistical tests of normality and paired means shows that the discrepancies between price datasets are consistent with measurement error rather than differences in actual price dynamics. Further tests of equivalence confirmed that enumerator and crowdsourced prices represent the same underlying market processes for specific commodity subtypes, and connotes that crowdsourced price data is a credible reference for validating AI-imputed estimates. The results support the use of AI imputation and crowdsourcing methods to improve price data collection and track market dynamics in near real time. These data innovations can be particularly valuable in areas that are underrepresented in national aggregate data due to limited monitoring capacity, and where high-frequency local data can aid targeted interventions.

Suggested Citation

  • Julius Adewopo & Bo Pieter Johannes Andrée & Helen Peter & Gloria Solano-Hermosilla & Fabio Micale, 2025. "AI-imputed and crowdsourced price data show strong agreement with traditional price surveys in data-scarce environments," PLOS ONE, Public Library of Science, vol. 20(4), pages 1-28, April.
  • Handle: RePEc:plo:pone00:0320720
    DOI: 10.1371/journal.pone.0320720
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    References listed on IDEAS

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    1. Franck Galtier & Hélène David-Benz & Julie Subervie & Johny Egg, 2014. "Agricultural market information systems in developing countries: new models, new impacts [Les systèmes d'information sur les marchés agricoles dans les pays en développement : nouveaux modèles, nou," Post-Print hal-02629892, HAL.
    2. Heidrun Zeug & Gunter Zeug & Conrad Bielski & Gloria Solano-Hermosilla & Robert M’barek, 2017. "Innovative Food Price Collection in Developing Countries. Focus on Crowdsourcing in Africa," JRC Research Reports JRC103294, Joint Research Centre.
    3. Andree,Bo Pieter Johannes & Pape,Utz Johann, 2023. "Machine Learning Imputation of High Frequency Price Surveys in Papua New Guinea," Policy Research Working Paper Series 10559, The World Bank.
    4. Roberta Gatti & Daniel Lederman & Asif M. Islam & Bo, Pieter Johannes Andree & Rana Lotfi & Mennatallah Emam Mousa & Federico Bennett & Hoda Assem, "undated". "Altered Destinies: The Long-Term Effects of Rising Prices and Food Insecurity in the Middle East and North Africa [Destins bouleversés: Effets à long terme de la hausse des prix et de l’insécurité ," World Bank Publications - Reports 39559, The World Bank Group.
    5. Tosin Kolajo Gbadegesin & Bo Pieter Johannes Andree & Ademola Braimoh, 2024. "Climate Shocks and Their Effects on Food Security, Prices, and Agricultural Wages in Afghanistan," Policy Research Working Paper Series 10999, The World Bank.
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