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The Adoption of Export as an Innovative Strategy

Author

Listed:
  • Woo-Young Lee

    (Sugang University)

  • John J Brasch

    (University of Nebraska)

Abstract

This research identifies a typical form of the exporting adoption process regarding two dimensions—the initiating force and the rationality of the export adoption process. It was hypothesized, first, for this study that, in the export innovation adoption situation, the adoption process would be initiated more often by internally perceived problems or needs rather than by passively received information about the innovation: exporting. A second major hypothesis took the view that the export adoption process was more rational than nonrational. Third using various instruments—including Hage and Aiken's index—we measured the organizational structural characteristics of 35 Nebraska exporting manufacturers. The innovation-oriented group and nonrational export adoption processes proved to be the more common in this group.©1978 JIBS. Journal of International Business Studies (1978) 9, 85–94

Suggested Citation

  • Woo-Young Lee & John J Brasch, 1978. "The Adoption of Export as an Innovative Strategy," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 9(1), pages 85-94, March.
  • Handle: RePEc:pal:jintbs:v:9:y:1978:i:1:p:85-94
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    Citations

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    Cited by:

    1. Frances Fabian & Henry Molina & Giuseppe Labianca, 2009. "Understanding Decisions to Internationalize by Small and Medium-sized Firms Located in an Emerging Market," Management International Review, Springer, vol. 49(5), pages 537-563, October.
    2. Mai Thai & Li Chong, 2013. "Dynamic experimental internationalization: Strategy of SMEs from a transition economy," Journal of International Entrepreneurship, Springer, vol. 11(4), pages 370-399, December.
    3. Javalgi, Rajshekhar G. & White, D. Steven & Lee, Oscar, 2000. "Firm Characteristics Influencing Export Propensity: An Empirical Investigation by Industry Type," Journal of Business Research, Elsevier, vol. 47(3), pages 217-228, March.
    4. Musso, Fabio & Francioni, Barbara, 2012. "How Do Smaller Firms Select Foreign Markets?," MPRA Paper 49117, University Library of Munich, Germany, revised 02 Nov 2012.
    5. Angela da Rocha & Beatriz Kury & Joana Monteiro, 2009. "The Role of Flagship Firms, External Actors and Support Institutions in the Emergence of Successful Export Activities in Brazil: Two Industrial Cluster Studies," Research Department Publications 3270, Inter-American Development Bank, Research Department.
    6. Chetty, Sylvie K. & Wilson, Heather I. M., 2003. "Collaborating with competitors to acquire resources," International Business Review, Elsevier, vol. 12(1), pages 61-81, February.
    7. Densil Williams, 2008. "Export stimulation of micro- and small locally owned firms from emerging environments: New evidence," Journal of International Entrepreneurship, Springer, vol. 6(3), pages 101-122, September.
    8. Tamara Galkina & Sylvie Chetty, 2015. "Effectuation and Networking of Internationalizing SMEs," Management International Review, Springer, vol. 55(5), pages 647-676, October.
    9. Arild Aspelund & Vitali Butsko, 2010. "Small And Middle‐Sized Enterprises' Offshoring Production: A Study Of Firm Decisions And Consequences," Tijdschrift voor Economische en Sociale Geografie, Royal Dutch Geographical Society KNAG, vol. 101(3), pages 262-275, July.
    10. Javalgi, Rajshekhar G. & Lawson, Diana & Gross, Andrew C. & White, D. Steven, 1998. "Firm characteristics and export propensity: a comparison of manufacturers and manufacturing-based service providers," International Business Review, Elsevier, vol. 7(5), pages 521-534, October.
    11. Wilkinson, Timothy & Brouthers, Lance Eliot, 2006. "Trade promotion and SME export performance," International Business Review, Elsevier, vol. 15(3), pages 233-252, June.
    12. Kais Mejri & Katsuhiro Umemoto, 2010. "Small- and medium-sized enterprise internationalization: Towards the knowledge-based model," Journal of International Entrepreneurship, Springer, vol. 8(2), pages 156-167, June.
    13. Freixanet, Joan, 2012. "Export promotion programs: Their impact on companies’ internationalization performance and competitiveness," International Business Review, Elsevier, vol. 21(6), pages 1065-1086.
    14. Peter G. P. Walters & Saeed Samiee, 1991. "A Model for Assessing Performance in Small U.S. Exporting Firms," Entrepreneurship Theory and Practice, , vol. 15(2), pages 33-50, January.
    15. Rachida Aïssaoui & Michael J. Geringer, 2018. "International business research output and rankings of Asia-Pacific universities: A 40-year time-series analysis," Asia Pacific Journal of Management, Springer, vol. 35(4), pages 993-1023, December.
    16. Leonidou, Leonidas C., 1995. "Export stimulation research: Review, evaluation and integration," International Business Review, Elsevier, vol. 4(2), pages 133-156, June.
    17. Axinn, Catherine N. & Savitt, Ron & Sinkula, James M. & Thach, Sharon V., 1995. "Export intention, beliefs, and behaviors in smaller industrial firms," Journal of Business Research, Elsevier, vol. 32(1), pages 49-55, January.
    18. Valle Santos & Teresa García, 2011. "Business motivation and informational needs in internationalization," Journal of International Entrepreneurship, Springer, vol. 9(3), pages 195-212, September.

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