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A query theory account of a discrete choice experiment under oath

Author

Listed:
  • Nathan P Kemper
  • Jennie S Popp
  • Rodolfo M Nayga

Abstract

One limitation of stated-preference methods is the formation of hypothetical bias. To address this, the honesty oath has been used as an ex ante technique to reduce hypothetical bias. Our study provides a query account of the honesty oath in a discrete-choice experiment setting by using Query Theory to examine the mechanism behind the effectiveness of the honesty oath. Our results show that the honesty oath can change the content and order of queries; potentially reducing hypothetical bias in discrete choice experiments. The study suggests the potential usefulness of Query Theory in examining thought processes of respondents in valuation studies.

Suggested Citation

  • Nathan P Kemper & Jennie S Popp & Rodolfo M Nayga, 2020. "A query theory account of a discrete choice experiment under oath," European Review of Agricultural Economics, Oxford University Press and the European Agricultural and Applied Economics Publications Foundation, vol. 47(3), pages 1133-1172.
    • Handle: RePEc:oup:erevae:v:47:y:2020:i:3:p:1133-1172.
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    File URL: http://hdl.handle.net/10.1093/erae/jbz026
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    Citations

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    Cited by:

    1. Sorravich Kingsuwankul & Chloe Tergiman & Marie Claire Villeval, 2023. "Why do oaths work? Image concerns and credibility in promise keeping," Working Papers hal-04209489, HAL.
    2. Haghani, Milad & Bliemer, Michiel C.J. & Rose, John M. & Oppewal, Harmen & Lancsar, Emily, 2021. "Hypothetical bias in stated choice experiments: Part II. Conceptualisation of external validity, sources and explanations of bias and effectiveness of mitigation methods," Journal of choice modelling, Elsevier, vol. 41(C).
    3. Kemper, Nathan & Popp, Jennie & Nayga, Jr., Rodolfo M. & Bazzani, Claudia, . "A Query Approach to Modeling Attendance to Attributes in Discrete Choice Experiments," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 49(2).
    4. Andersson, Henrik & Ouvrard, Benjamin, 2023. "Priming and the value of a statistical life: A cross country comparison," Journal of Behavioral and Experimental Economics (formerly The Journal of Socio-Economics), Elsevier, vol. 104(C).
    5. Milad Haghani & Michiel C. J. Bliemer & John M. Rose & Harmen Oppewal & Emily Lancsar, 2021. "Hypothetical bias in stated choice experiments: Part II. Macro-scale analysis of literature and effectiveness of bias mitigation methods," Papers 2102.02945, arXiv.org.
    6. Hongsha Wang & Qihui Chen & Bhagyashree Katare, 2023. "Nudging Chinese consumers to embrace sustainable milk consumption: How should information be provided?," Agribusiness, John Wiley & Sons, Ltd., vol. 39(S1), pages 1512-1534, December.
    7. Jiang, Qi & Penn, Jerrod & Hu, Wuyang, 2022. "Real payment priming to reduce potential hypothetical bias," Journal of choice modelling, Elsevier, vol. 45(C).
    8. Andersson, Henrik & Ouvrard, Benjamin, 2023. "Priming and the Value of a Statistical Life: A Cross Country Comparison," TSE Working Papers 23-1439, Toulouse School of Economics (TSE).

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