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Wettbewerb im Internet: Was ist online anders als offline?

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  • Haucap Justus

    (Heinrich-Heine-Universitat Dusseldorf, Dusseldorf Institute for Competition Economics (DICE), Universitatsstr. 1, 40225 Dusseldorf, Tel.: (0211) 8115494)

  • Wenzel Tobias

    (Heinrich-Heine-Universitat Dusseldorf, Dusseldorf Institute for Competition Economics (DICE), Universitatsstr. 1, 40225 Dusseldorf, Tel.: (0211) 8115052)

Abstract

The Internet is characterized by competition between platforms which bring together potential partners of exchange. The degree of competition between these multi-sided platforms und market concentration are determined through (1) the strength of the direct and indirect network effects, (2) the extent of economies of scale, (3) the risk of congestition, (4) platform differentiation, and (5) the possibility of multi-homing. Depending on these factors different market concentrations and barriers to entry result. While there is no general tendency for concentration in the Internet and no general need for special market regulation of online content providers and intermediaries, single platforms may still have long lasting and significant market power which is unlikely to erode fastly, as the example of ebay illustrates.

Suggested Citation

  • Haucap Justus & Wenzel Tobias, 2011. "Wettbewerb im Internet: Was ist online anders als offline?," Zeitschrift für Wirtschaftspolitik, De Gruyter, vol. 60(2), pages 200-211, August.
    • Handle: RePEc:lus:zwipol:v:60:y:2011:i:2:p:200-211
    DOI: 10.1515/zfwp-2011-0207
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    Cited by:

    1. Hamelmann, Lisa & Haucap, Justus & Wey, Christian, 2015. "Die wettbewerbsrechtliche Zulässigkeit von Meistbegünstigungsklauseln auf Buchungsplattformen am Beispiel von HRS," DICE Ordnungspolitische Perspektiven 72, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).
    2. Coenen, Michael & Haucap, Justus, 2013. "Kommunal- statt Missbrauchsaufsicht: Zur Aufsicht über Trinkwasserentgelte nach der 8. GWB-Novelle," DICE Ordnungspolitische Perspektiven 53, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).
    3. Justus Haucap & Ulrich Heimeshoff, 2014. "Google, Facebook, Amazon, eBay: Is the Internet driving competition or market monopolization?," International Economics and Economic Policy, Springer, vol. 11(1), pages 49-61, February.
    4. Haucap, Justus & Kehder, Christiane, 2014. "Stellen Google, Amazon, Facebook & Co. wirklich die marktwirtschaftliche Ordnung zur Disposition?," DICE Ordnungspolitische Perspektiven 62, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).
    5. Müller, Christine & Schweinsberg, Andrea, 2012. "Vom Smart Grid zum Smart Market: Chancen einer plattformbasierten Interaktion," WIK Discussion Papers 364, WIK Wissenschaftliches Institut für Infrastruktur und Kommunikationsdienste GmbH.
    6. Bartelt, Nadja, 2018. "Bundling in Internetmärkten: Ökonomische Besonderheiten, Wettbewerbseffekte und Regulierungsimplikationen," Ilmenau Economics Discussion Papers 120, Ilmenau University of Technology, Institute of Economics.
    7. Haucap Justus & Wenzel Tobias, 2011. "Wettbewerb im Internet: Was ist online anders als offline?," Zeitschrift für Wirtschaftspolitik, De Gruyter, vol. 60(2), pages 200-211, August.
    8. Dolata, Ulrich, 2017. "Apple, Amazon, Google, Facebook, Microsoft: Market concentration - competition - innovation strategies," Research Contributions to Organizational Sociology and Innovation Studies, SOI Discussion Papers 2017-01, University of Stuttgart, Institute for Social Sciences, Department of Organizational Sociology and Innovation Studies.
    9. Heiland, Heiner, 2020. "Workers' Voice in platform labour: An Overview," WSI Studies 21, The Institute of Economic and Social Research (WSI), Hans Böckler Foundation.
    10. Dolata, Ulrich, 2018. "Privatisierung, Kuratierung, Kommodifizierung: Kommerzielle Plattformen im Internet," Research Contributions to Organizational Sociology and Innovation Studies, SOI Discussion Papers 2018-04, University of Stuttgart, Institute for Social Sciences, Department of Organizational Sociology and Innovation Studies.
    11. Justus Haucap & Christiane Kehder & Christian Kersting & Sebastian Dworschak & Alexander Skipis & Ralf Müller-Terpitz, 2014. "Marktdominanz von Google, Amazon und Co.: Diktieren die Internetfirmen die Regeln?," ifo Schnelldienst, ifo Institute - Leibniz Institute for Economic Research at the University of Munich, vol. 67(16), pages 03-14, August.
    12. Budzinski, Oliver, 2017. "Wettbewerbsregeln für das Digitale Zeitalter - Die Ökonomik personalisierter Daten, Verbraucherschutz und die 9. GWB-Novelle," Ilmenau Economics Discussion Papers 108, Ilmenau University of Technology, Institute of Economics.
    13. Dolata, Ulrich, 2014. "Märkte und Macht der Internetkonzerne: Konzentration - Konkurrenz - Innovationsstrategien," Research Contributions to Organizational Sociology and Innovation Studies, SOI Discussion Papers 2014-04, University of Stuttgart, Institute for Social Sciences, Department of Organizational Sociology and Innovation Studies.
    14. Haucap, Justus, 2015. "Ordnungspolitik und Kartellrecht im Zeitalter der Digitalisierung," DICE Ordnungspolitische Perspektiven 77, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).
    15. Haucap, Justus & Heimeshoff, Ulrich, 2017. "Ordnungspolitik in der digitalen Welt," DICE Ordnungspolitische Perspektiven 90, Heinrich Heine University Düsseldorf, Düsseldorf Institute for Competition Economics (DICE).
    16. Budzinski, Oliver & Grusevaja, Marina, 2017. "Die Medienökonomik personalisierter Daten und der Facebook-Fall," Ilmenau Economics Discussion Papers 107, Ilmenau University of Technology, Institute of Economics.
    17. Budzinski, Oliver, 2016. "Aktuelle Herausforderungen der Wettbewerbspolitik durch Marktplätze im Internet," Ilmenau Economics Discussion Papers 103, Ilmenau University of Technology, Institute of Economics.
    18. Engelhardt Sebastian von & Freytag Andreas & Köllmann Volker, 2013. "Wettbewerbspolitischer Handlungsbedarf bei der Verknüpfung von zweiseitigen Märkten im Internet: Der Fall Google," Zeitschrift für Wirtschaftspolitik, De Gruyter, vol. 62(3), pages 311-332, December.

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