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How to Turn Poultry Manure into Valuable Resources: A Circular Business Model for Resilient and Sustainable Small and Medium-Sized Farms

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  • Francesca Bartolacci
  • Michele Marcantoni
  • Rosalino Usci

Abstract

This paper illustrates how small and medium-sized farmers can resolve the complex issue of poultry manure disposal by implementing an innovative technology with the aims of reducing emissions and waste and transforming manure into precious resources for the production of energy and fertilizers. After a literature review, a case study is analyzed to identify the main elements of a circular business model that can realize a strategic priority, such as defining production and consumption processes compatible with sustainability, circularity, and resilience. This paper identifies the main elements that constitute the “value proposition,” “value creation and delivery,” and “value captured,” showing the potential benefits in terms of competitiveness and profitability. This good practice may be replicated by other breeding and agricultural companies that want to be sustainable and resilient. The analyzed topic is a key concern given the great quantity of energy and chemical substances used by farms and the challenges posed by current dramatic events, such as the Russia–Ukraine conflict and the COVID-19 pandemic, which have led to less availability of energy and fertilizers and unsustainable prices.

Suggested Citation

  • Francesca Bartolacci & Michele Marcantoni & Rosalino Usci, 2023. "How to Turn Poultry Manure into Valuable Resources: A Circular Business Model for Resilient and Sustainable Small and Medium-Sized Farms," Journal of Management and Sustainability, Canadian Center of Science and Education, vol. 13(2), pages 1-1, June.
  • Handle: RePEc:ibn:jmsjnl:v:13:y:2023:i:2:p:1
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    References listed on IDEAS

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    1. Maria Barreiro‐Gen & Rodrigo Lozano, 2020. "How circular is the circular economy? Analysing the implementation of circular economy in organisations," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3484-3494, December.
    2. Katia Fabbricatti & Paolo Franco Biancamano, 2019. "Circular Economy and Resilience Thinking for Historic Urban Landscape Regeneration: The Case of Torre Annunziata, Naples," Sustainability, MDPI, vol. 11(12), pages 1-29, June.
    3. Alan Murray & Keith Skene & Kathryn Haynes, 2017. "The Circular Economy: An Interdisciplinary Exploration of the Concept and Application in a Global Context," Journal of Business Ethics, Springer, vol. 140(3), pages 369-380, February.
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    More about this item

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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