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Promoting Sustainable Household Engagement in Recycling via Blockchain-Based Loyalty Program

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  • Kawther Saeedi

    (Information Systems Department, King Abdulaziz University, Jeddah 21589, Saudi Arabia)

Abstract

Recycling plays a crucial role in impacting national GDP and environmental sustainability. Given the complexities inherent in recycling processes, technology serves as a driving force for advancing and optimizing these practices. In the Kingdom of Saudi Arabia, substantial initiatives are underway to foster a green environment and promote a circular economy. However, at the time of writing this paper, existing regulations mandate recycling primarily for business sectors, with no corresponding requirements for household waste collection or segregation. As a result, a significant portion of recyclable waste remains unprocessed. This paper expands upon earlier studies carried out in Jeddah, analyzing the obstacles and variables impacting sustainable recycling solutions, along with the essential conditions to boost household involvement in recycling. This study explores the potential of blockchain technology to improve household engagement by developing a blockchain-based loyalty program. The proposed system leverages the decentralized, immutable, and transparent features of blockchain technology to reward individuals with tokens for the recycling waste they produce, thereby facilitating token tracking across the recycling value chain and enhancing transparency in the circular economy. This article delves into the technical architecture of the loyalty program, aligning its domain model elements with blockchain design heuristics and integrating it with a mobile application that aims to boost recycling engagement by applying social economy principles. This innovative approach promises to overcome the current regulatory and motivational barriers, as well as promote sustainable recycling habits at the household level.

Suggested Citation

  • Kawther Saeedi, 2024. "Promoting Sustainable Household Engagement in Recycling via Blockchain-Based Loyalty Program," Sustainability, MDPI, vol. 16(21), pages 1-14, October.
    • Handle: RePEc:gam:jsusta:v:16:y:2024:i:21:p:9191-:d:1504784
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    References listed on IDEAS

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    4. Timlett, R.E. & Williams, I.D., 2008. "Public participation and recycling performance in England: A comparison of tools for behaviour change," Resources, Conservation & Recycling, Elsevier, vol. 52(4), pages 622-634.
    5. Kawther Saeedi & Anna Visvizi & Dimah Alahmadi & Amal Babour, 2023. "Smart Cities and Households’ Recyclable Waste Management: The Case of Jeddah," Sustainability, MDPI, vol. 15(8), pages 1-23, April.
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