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Environmental Sustainability and Tourism—The Importance of Organic Wine Production for Wine Tourism in Germany

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  • Gergely Szolnoki

    (Department of Wine & Beverage Business, Hochschule Geisenheim University, 65366 Geisenheim, Germany)

  • Maximilian Tafel

    (Department of Landscape Planning & Nature Conservation, Hochschule Geisenheim University, 65366 Geisenheim, Germany)

Abstract

Sustainable aspects of wine tourism have become very important in recent years. The environmental sustainability of wineries, in the form of organic certification, is not a direct component of wine tourism but can nevertheless play a significant role in visiting a winery. Semi-structured in-depth interviews with 32 wineries from 10 different German wine growing regions were conducted to analyze the tourism appeal, the importance of organic certification, and the future development of organic wine tourism from the producers’ points of view. The results show that there is certain evidence for using organic certification as a unique selling point, but it appears that wineries are not fully exploiting these possibilities. This study could help organic wineries to get a transparent picture of the current situation in terms of relevance and to break down communication barriers in order to establish contact with potential visitors to the winery.

Suggested Citation

  • Gergely Szolnoki & Maximilian Tafel, 2022. "Environmental Sustainability and Tourism—The Importance of Organic Wine Production for Wine Tourism in Germany," Sustainability, MDPI, vol. 14(19), pages 1-12, September.
  • Handle: RePEc:gam:jsusta:v:14:y:2022:i:19:p:11831-:d:919886
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    References listed on IDEAS

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    2. Claire Lamoureux & Nindu Barbier & Tatiana Bouzdine-Chameeva, 2022. "Managing Wine Tourism and Biodiversity: The Art of Ambidexterity for Sustainability," Sustainability, MDPI, vol. 14(22), pages 1-18, November.
    3. Zhaoguo Wang & Fengli Dong, 2022. "Experience of Pro-Poor Tourism (PPT) in China: A Sustainable Livelihood Perspective," Sustainability, MDPI, vol. 14(21), pages 1-13, November.
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    5. Clide Rodríguez-Vázquez & Pablo Castellanos-García & Valentín Alejandro Martínez-Fernández, 2023. "Cultural Tourism in a Post-COVID-19 Scenario: The French Way of Saint James in Spain from the Perspective of Promotional Communication," Societies, MDPI, vol. 13(1), pages 1-17, January.
    6. Inci Zeynep Aydin & Atakan Öztürk, 2023. "Identifying, Monitoring, and Evaluating Sustainable Ecotourism Management Criteria and Indicators for Protected Areas in Türkiye: The Case of Camili Biosphere Reserve," Sustainability, MDPI, vol. 15(4), pages 1-16, February.
    7. Fatheia Ibrahim & Serdal Işiktaş & Ayşem Çelebi, 2025. "Strategic Customer Insights: Leveraging Online Reviews for Service Enhancement in Wine Tourism," Sustainability, MDPI, vol. 17(9), pages 1-20, April.

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